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Rika Holden Student

With a rich background in analyzing and consulting on over 100 global campaigns, I am studying advertising ethics with the aim of a more inclusive advertising world. I am project director of Advertising Social Project called "Be more Banksy".

​"Towards Change" confronts the issue of controversial adverts directly, using a civic engagement approach to foster a more responsible advertising ecosystem. We have an Exhibition in Watershed on 10th May！

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🌸Towards Change Exhibition for Inclusive Advertising🌸 We are thrilled to announce a showcase of civic powers to transform advertising content from controversial to inclusive messaging from our workshops we've conducted to the public．

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Member Bio

I have launched a DE&I project titled “Be more Banksy! ,” aimed at generating alternative creative strategies for banned advertisements through civic🌸

 

Our Project includes:

1.Selection

We’ve chosen 30 ads banned for perpetuating stereotypes related to gender and ethnicity.

2.Workshop

Through public workshops, these ads are reimagined and their messages positively reframed, employing designer skills and AI for visual representation.

3.Exhibition

An exhibition then compares the original and revised ads, spotlighting the adjustments made and incorporating expert feedback on the improvements.

4.Networking

It culminates in a networking reception, connecting participants with the broader creative industry.

Opportunities to Support:

Sponsorship: A funding campaign offers a unique chance for sponsors to gain exposure among innovation enthusiasts. The project already enjoys support from Rotary Club, University, and academic leaders.

Participation: We welcome collaborations from civic partners and creative minds interested in shaping ethical advertising.

🌸Please check the Website Page

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