News

A program of workshops to support agency growth in 2021 and beyond

1st March 2021

Want to grow your agency but don’t know how?  Has growth plateaued? Are you struggling to find more of the right type of client? Are you trying to build an awesome team and are finding it tough to find the right people?  Or perhaps your agency is growing but you’d like a refresher, tips and advice on how to accelerate your growth?

If any of these questions resonate then why not join a bunch of highly motivated agency owners and Janusz Stabik, a coach and mentor to agencies across the globe and lead coach for Google across numerous agency growth programs to help find the answer.

Workshop 1 – Grow Your Agency

Audience: Agency owner/founders

What’s holding you back from running the agency you want to run? What do the high performers do differently from the rest? How good is your agency?

Janusz will take you through the strategy, benchmarks, tips and templates you’ll need to run an efficient and effective agency to accelerate your growth in 2021.  You’ll meet other agency owners and gain fresh perspectives, you’ll feel the weight lift from your shoulders, you’ll be energised and excited about the future and you’ll have gained clarity on how to get there.

By the end of the workshop you will:

  • Understand what the high performing agencies do differently to the rest
  • Understand the key metrics and benchmarks of high performing agencies, and how you compare
  • Have a super simple scoring mechanism to quickly temperature check how your business is performing
  • Have a business operating system and meeting framework to help run your agency like clockwork
  • Have a renewed spring in your step, focus and energy to help move your business forward in 2021

Workshop 2 – How to build an awesome agency team

Audience: Owner founder + Directors

Running and growing agency depends entirely on recruiting and retaining good people who do great work. You work hard to attract great employees, you want the best! But what does the “best” really mean?  Good cultural fit?  Good at their job?  Experienced?  Passionate about their work?  All of this?

If any of the following rings true, this workshop is for you:

  • We have a great team, but we need a framework to ensure we understand what good looks like and how to recruit more of the same type of people going forward
  • Managing creatives/developers/{agency employees} is hard and can often feel like ‘herding cats’, there must be an easier way
  • You are on the cusp of growth and building the right team is key to success
  • Some of your people always underdeliver, their work is constantly substandard, and you spend most of your time managing them
  • Some of your people just don’t ‘fit’, they don’t have the right work ethic, and you feel constantly frustrated (perhaps they feel frustrated too)
  • You find it difficult to recruit good people and the competitive labour market is making this even more difficult
  • You have some great people working for you, but they never quite go the extra mile
  • I’m unsure what cultural fit means, but there are certain people who just don’t gel in our agency

At the end of this workshop you will:

  • Understand the two types of people problems that are killing your business, and what to do about it
  • Define what the ‘best people’ for your business look like in a simple, concise, insightful and action-oriented framework
  • Be able to measure your team (and applicants) against both cultural fit and job performance, simply and effectively
  • Have a mechanism to help grow and nurture an awesome agency culture

Workshop 3 – Increase the lifetime value of your clients and 7X the value of your business over 5 years

Audience: Agency owner founders, sales/marketing teams, account managers/client service execs

The average agency loses 20% of its revenue every single year through client churn.  The sobering fact is, this is the average and it’s not uncommon for churn to be closer to 45% (a HUGE hole to fill).  This results in unhappy teams, unhappy clients, lost marketing spend, lost time, lost effort, lost money – no wonder growth is so difficult?

What if:

  • We retained 90-95% of our revenue year-on-year
  • We increased LTV (lifetime value) of our clients by 10X
  • Our clients were ecstatically happy and became our FREE referral marketing machine
  • New sales and client acquisition built upon a solid foundation of revenue and funded future growth (rather than filling the hole)

Sound like a pipe dream?  It’s not and it’s eminently achievable.

At the end of this workshop you will:

  • Understand the key reason that you don’t retain your customers and how this is hindering your growth
  • Be empowered and energised about how to create ecstatically happy clients who become your FREE marketing machine
  • Be able to identify the key opportunity to maximise client lifetime value

Join this workshop to find out how to kick-start your growth by focusing on your most important asset – your existing customers.

Book your place

You can book for each individual session via the links above or, for the most value, book all three sessions as a package by emailing alli@bristolcreativeindustries.com.

Individual sessions are £45+VAT per session for BCI members or £70+VAT for non-members.

Book all 4 sessions for £100+VAT (BCI Members) or £160+VAT (non-members).

About Janusz Stabik

Janusz is a coach and mentor to agency leaders across the globe through his coaching practice and consultancy, Digital Agency Coach, where he helps helping agency owners to run better businesses, lead better teams, make more money and have fun doing so. He’s an ex-agency owner, a trusted speaker for Forbes, head coach at the GYDA Initiative and a lead coach for Google across multiple agency growth programmes throughout EMEA.

Member

About Bristol Creative Industries

Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone. 

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