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Wake Up Call: AI – BS or brilliant? The impact of AI on communications and creative storytelling

BCI Webinar

14th Feb 2025

8:30am

-

9am

Online

As artificial intelligence (AI) rapidly reshapes industries and entire economies, the world of communications is no exception. But is AI the latest hyped trend, or does it offer real value for communicators? Studio Giggle invites you to explore these critical questions from a creative storytelling perspective.

In this session, CEO Rob King will dive into the current and future impact of AI on communications, showing how it’s already transforming the way brands tell stories.

From chatbots and automated content to deepfakes and data-driven creativity, we’ll explore how communicators can harness the power of AI to elevate their strategies—and whether it’s truly brilliant, or slightly bullsh*t.

This event will help attendees better understand AI in their role as communicators, providing real-world examples and thought-provoking insights on where AI could take storytelling and brand communications in the future.

> Register here!

This session will be particularly useful for people with roles in communications, marketing, creative, design, animation etc.

 

About Rob King

Rob has over 25 years of experience growing and leading creative businesses across numerous agencies and production companies. He has a background in the music industry at Abbey Road Studios and has helped several agencies launch in new international markets.

> See Studio Giggle’s BCI profile 

> Connect with Rob on LinkedIn

 

These Wake Up Call sessions are exclusively for BCI members – register your free place below!

If you’re not yet a member of Bristol Creative Industries and would like to take advantage of this member-only event, you can sign up here. You can also read about the membership perks here.

More about our ‘Wake Up Call’ webinar series

These sessions take place every other Friday morning from 8.30-9am, for the BCI community to share their pearls of wisdom with one another. The half hour webinars will involve a 15 minute presentation followed by a 10 minute facilitated Q&A, with introductions from the BCI team.

Our community is full of such amazing talent so we’re giving members the stage to talk about things that excite them so they can inspire their peers. The sessions will be a mix of expert tips and tricks and case studies – the perfect opportunity to learn something new before the week is out.

Our usual online format is an interactive ‘meeting’ but for this series we’re running webinars so that it’s easy to listen in while prepping for the day ahead or while having your breakfast! Cameras and mics will be off but you can ask your questions through the chat box or submit them beforehand.

Please get in touch with Dan if you’re interested in speaking at a future session.

Book now
Member

About Bristol Creative Industries

Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone. 

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