Good SEO is critical for any commercial website and the business which owns it. All site owners can understand the benefit of improving a site’s SERP ranking. As well as the knock-on effect of boosting its traffic. Getting more traffic to a site is obviously something to shoot for. Those site owner’s, then, can appreciate the worth of SEO.
That worth, however, has traditionally proved tough to quantify. On this very blog, we’ve talked at length about the cost of SEO. SEO services are provided according to different types of payment structure. There’s always an ultimate figure, though, to put on how much a business spends on the services.
What there often hasn’t been is a monetary figure to explain the value delivered by improving a site’s SEO. That’s where this guide to the ROI of SEO comes in. We’re going to talk you through a way that you can assess the ROI you might expect from improvements made to your SEO
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