From Bristol to the world: the story behind Shaped By’s strategic team growth
At Shaped By, we’ve always believed in the power of bold strategy and well-crafted expression. Right now, we’re riding a wave of momentum that is bucking industry trends, driven by the clients we work with, and the ambition we’ve set for ourselves.
Our clients are high-growth tech companies. They are growing fast with some building categories as they go, and others challenging them. New entrants are often popping up nipping at their ankles, and some go from seed stage to billion-dollar valuation in just a few years.
It’s exciting, but it’s also a fight for relevance. They need people who can help them stand out, shape their market, and say something only they can say.
That’s where our growth is coming from.
We are helping global brands find their bold voice, sharpen their positioning, and express what makes them genuinely different. Whether they’re a challenger brand needing to find their “je ne sais quoi” or an established company looking to rediscover it. That’s our space. That’s what we’re built for.
To meet the opportunity ahead, we’ve grown our team welcoming eight new Shape-lings to the team in the last 6 months. Each one adds a different kind of firepower, strengthening the work we can deliver and the relationships we build. Reinforcing our position as a unique creative force in Bristol.
Growing our creative power:
Wowing our clients with great relationships and delivery:
Amplifying our voice worldwide: Betty Dartois-Vanneck, who joined our Marketing team.
Our success today is the direct result of a bold choice we made in 2021 – the strategic rebrand from Workbrands to Shaped By. This was more than just a new name, it was a commitment to focusing on a new market and audience – high-growth tech companies largely based in Silicon Valley.
To meet that challenge, we invested heavily. Putting significant capital into people, and increasing our marketing and sales budgets. We’re really seeing the fruits of our labour. Strong improvements in our marketing ROI, has encouraged us to invest further. Plans are now underway to expand our growth team and introduce a new business model that will deliver better, more exciting, projects to our incredible client services and creative teams.
I’m a firm believer that agency growth is something every single person contributes to, and this collective effort has given us the foundation to build our reputation and an ever-stronger client base.
The future ambition for Shaped By is clear. We’ll continue to deliver projects that have a real, strategic impact on some of the world’s most innovative companies. While our current success is largely focused on North America, we’re confident in our ability to stretch our services to new markets across Europe and Asia.
Ultimately, we are only as strong as the team we have working for us. I’m incredibly proud to have attracted and maintained such a talented group of people. I’m committed to being a genuine agency of choice for talent in Bristol – investing in and training our team to be the best that they can be. I’m genuinely excited about our progress and the ambitious next steps we’re planning to take.
If you’re interested in seeing the kind of bold work that demands this level of growth, please explore our work page. For those inspired by our ambition, keep an eye on our careers page!
We have a brand new shiny website on the horizon and will be advertising further positions soon as we continue to grow our team built for global impact, from our very local Bristol studio.
We are an independent creative agency. We help scaling tech companies stand out embracing their bold through creative thinking and exceptional design. We put creativity at the heart of what we do because we believe in the undeniable connection betwe...
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