Wake Up Call: How to skyrocket your lead conversion rate and win more deals
BCI Webinar
In the B2B market, much money and time is wasted online trying to engage with leads, usually resulting in dead ends. This is progressively getting worse as businesses become more familiar with the same lead generation tactics deployed by every competitor. Luke Kellett from Nesti would like to discuss how to break out of this trend and improve results.
He will cover how to use AI, recommend the best automation tools on the market, and discuss innovative ways to stand out in your campaigns to increase your lead conversion rate.
This session will be particularly useful for CMOs, VP of Marketing, Director of Marketing, Marketing manager, Head of Sales, Founders, CSOs, etc. However, SMEs and any large companies with senior roles would also benefit.
About Luke
Luke Kellett discovered on his journey of building an AI marketing start-up the dwindling conversion rates and spray and pray nature of the usual digital outbound tactics. This developed his understanding on how to optimise his marketing strategy by involving effective tools and tactics to increase conversion rates. This has led him to develop Nesti, a product that enables you to build personalised landing pages with AI videos to wow each prospect.
These Wake Up Call sessions are exclusively for BCI members – register your free place below!
If you’re not yet a member of Bristol Creative Industries and would like to take advantage of this member-only event, you can sign up here. You can also read about the membership perks here.
These sessions take place every other Friday morning from 8.30-9am, for the BCI community to share their pearls of wisdom with one another. The half hour webinars will involve a 15 minute presentation followed by a 10 minute facilitated Q&A, with introductions from the BCI team.
Our community is full of such amazing talent so we’re giving members the stage to talk about things that excite them so they can inspire their peers. The sessions will be a mix of expert tips and tricks and case studies – the perfect opportunity to learn something new before the week is out.
Our usual online format is an interactive ‘meeting’ but for this series we’re running webinars so that it’s easy to listen in while prepping for the day ahead or while having your breakfast! Cameras and mics will be off but you can ask your questions through the chat box or submit them beforehand.
Please get in touch with Sian if you’re interested in speaking at a future session.
Register for your free place Next webinar
Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone.
Wake Up Call: How to protect your IP when working with contractors, employees, collaborators and suppliers
8:30am
-9am
Online
BCI Webinar
In this webinar, business lawyer Jessica Bent will discuss the legal issues to ensure your intellectual property (IP) ownership and rights are clear and protected across all the relationships your business relies on. It will help you identify when IP comes into existence and what you need to protect, own and monetise it.
Freelancers’ Day – Co-work with us
8:30
-17:30
Future Leap, The Old Chapel, 16 Oakfield Road, Clifton, Bristol, BS8 2AP
Open Day
Luck isn’t a strategy – Systemise your sales engine: a keynote with Ryan Hall
12.30pm
-2pm
Barclays, Bridgewater House, Finzels Reach, Bristol, BS1 6BX
BCI Keynote
Every B2B founder or sales leader hits the same wall eventually. In the early days, growth feels personal. You’re the one sending the emails, working the deals, closing on gut instinct and sheer willpower. But then the cracks show up. The pipeline swings from feast to famine. Your best salesperson leaves, and half your revenue walks out the door with them. Your marketing feels like random acts of hope. You’ve got tools, tactics, a CRM full of contacts. But no system. No engine. Just effort.
In this talk, we’re bringing together two frameworks he’s been refining for years. Demand That Scales and Systems That Sell, into one blueprint that will help you take control over the way you go to market. We’re going to cover the full journey. How to generate consistent, predictable demand using LinkedIn and email, without relying on referrals, random inbound, or hoping your content goes viral.
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