Wake Up Call: How to cut through red tape with creative problem solving
BCI Webinar
No matter the project there’s always a compromise to be made, a political issue to navigate, or a budget vs scope question. A project is seldom the ‘director’s cut’, but how do the greatest agencies use their best asset – their creativity – to turn these limitations into original work with the most effective outcomes?
In this session, Adam Millbank will walk you through proper brainstorming techniques and teach you how to SCAMPER, a method of pulling something apart to see if it can be done better. He’ll then use some case study examples to illustrate them in action.
This webinar will be particularly suited to agencies, creatives, project leaders, project coordinators, BD, and account managers.
About Adam
Adam co-founded video production agency JonesMillbank 12 years ago. Today they’re a Certified B Corp with a diverse client portfolio from IDLES to the NHS, SOHO Coffee Co, The British Library, Battersea and The Royal Mint. Whether through TV commercials or online content, they connect brands to people whilst avoiding the ordinary. Adam loves nothing more than the concept phase of a project; how a team can take a brief and create something unique that connects on a human level. He claims that the lockdown years presented his team with creative challenges like never before, yet challenges that produced some of their greatest work.
> JonesMillbank member profile
These Wake Up Call sessions are exclusively for BCI members – register your free place below!
If you’re not yet a member of Bristol Creative Industries and would like to take advantage of this member-only event, you can sign up here. You can also read about the membership perks here.
These sessions take place every other Friday morning from 8.30-9am, for the BCI community to share their pearls of wisdom with one another. The half hour webinars will involve a 15 minute presentation followed by a 10 minute facilitated Q&A, with introductions from the BCI team.
Our community is full of such amazing talent so we’re giving members the stage to talk about things that excite them so they can inspire their peers. The sessions will be a mix of expert tips and tricks and case studies – the perfect opportunity to learn something new before the week is out.
Our usual online format is an interactive ‘meeting’ but for this series we’re running webinars so that it’s easy to listen in while prepping for the day ahead or while having your breakfast! Cameras and mics will be off but you can ask your questions through the chat box or submit them beforehand.
Please get in touch with Sian if you’re interested in speaking at a future session.
Register for your free place
Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone.
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The Square Club, 15 Berkeley Square, Bristol, BS8 1HB
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