It’s time to stop the guess work when it comes to your customer base. Knowing who you’re talking to and where they operate is crucial when establishing an effective growth strategy.
This practical workshop will help small to medium sized businesses build a focused customer strategy that drives growth and maximises every marketing pound spent.
Master the essentials of customer targeting and growth:
· Establish your ideal customer profiles: Create detailed ICPs for both B2B and B2C markets using our free template
· Learn how to use audience intelligence: Demographics, firmographics, and behavioural insights that matter
· Discover your most effective platform strategy: Identify where your customers actually spend their time
· Craft your message-market fit: Develop messaging that resonates and converts
· Problem-solution alignment: Connect your offering to real customer pain points
We’ll include time at the end of the session for a Q&A and discussion to share insights and answer any specific questions you may have about your audience / ICP.
See you there!
Get your tickets Find out moreFrom tackling your marketing painpoints to delivering global brand strategies, Proctor + Stevenson is the B2B marketing specialist that says YES to your commercial challenges.
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