Proctor + Stevenson X NatWest Accelerator: Learning from your marketing and optimising your approach for the future
Your marketing data can hold everything you need to know to achieve exponential growth, but only if you know how to read it.
This session will turn overwhelming analytics into actionable insights that drive better decisions, bigger returns, and sustainable business growth.
In this session, you’ll learn:
· Analytics mastery: Navigate GA4, LinkedIn Analytics, Instagram insights, and Google Ads like a pro
· Smart reporting: Generate meaningful reports that focus on metrics that actually matter to your business goals
· AI-powered insights: Use artificial intelligence to compare campaigns, spot trends, and uncover hidden opportunities
· Data-driven decisions: Optimise ad creative, allocate budgets strategically, refine messaging, and improve offers based on real performance data
This is the final part of our 5-part series. This will set you up for implementing the lessons you have learned along the way whilst continuously optimising your marketing efforts for success long into the future.
See you there!
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From tackling your marketing painpoints to delivering global brand strategies, Proctor + Stevenson is the B2B marketing specialist that says YES to your commercial challenges.
Offline Hangout
19:00
-21:15
UNIT8 Studios
At UNIT8 Studios, you’ll spend the first 45 minutes reading a book, sketching or journaling… connecting with yourself in peace. And then the following hour is spent getting to know likeminded people through tabletop games, puzzles and writing activities.
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12:00
-13:00
Online
Workshop
In part one of our 3-part workshop series, we give you the diagnostic framework to see exactly where you stand now and what needs to change.
Understanding Agency Finance – 30% off for BCI members
9:30
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