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Generative AI for Creatives

Workshop

18th Sep 2024

2pm

-

5pm

Origin Workspace, 40 Berkeley Square, Bristol, BS8 1HP

Welcome to Spark’s tailored workshop that shows you exactly what AI means for your creative business, how to embrace it in the design process, and practical advice on how to move forwards.

When we talk to creative businesses, we often find that while they know AI is going to change our industry, they are not clear on what the impact is likely to be, how they can embrace AI themselves, and how they can get started on the AI journey.

Many creatives feel overwhelmed by AI, worry it will undermine their creativity, and are unsure how to integrate it into their creative processes without losing the human touch that defines their work.

What will you learn?

Our workshop demystifies AI, and gives you straight forward, practical advice on how to get started. It covers:

What really is Generative AI, and why do you need to embrace it to compete?

  • What are the big creative agencies using Generative AI for, and where is this all going?
  • What are some of the tools out there for text, images and video?
  • How can you get the best out of ChatGPT and Midjourney for creative tasks?
  • How do you embed AI-augmentation throughout the creative workflow?
  • How is this going to change the industry, and what can we do to remain competitive?
  • What are the risks around data privacy and IP?
  • How do you get started operationalising it in your team?

This three-hour session turns pessimism about the future with AI into optimism and enthusiasm to get started, with a practical path forwards.

Who is it for?

This workshop is ideal for agency leaders, creative teams and freelancers at the early stages of AI adoption. It’s perfect for those just exploring the possibilities of AI, and those looking to move from experimenting with it to truly operationalising it.

Tickets

£125 + VAT early bird before 23rd August

£175 + VAT full price

Spark are kindly offering BCI members a £25 discount on their ticket after 23rd August, by using code BCI

Book your place here
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