CONVERT #5 – Conversion Optimisation Meetup (Bristol & Bath)
Meet-Up
Networking
#CRO #Experimentation #UserResearch #Analytics #ABTesting
💫 Sponsored by AB Tasty 💫
💥In association with Experimentation Elite 💥
📍Kindly hosted by Atomic Smash📍
OCTOBER’S TOPIC… A/B Testing Do’s & Don’ts.
Who doesn’t love an A/B test?! But with the tools making it so easy to get tests up and running, it’s common for teams to run before they can walk. In this session we’ll share experiences of things you should always try to do when running an A/B Test as well as those things you should try to avoid.
Come and join us to ask questions and share your own experiences.
5.00-5.30: ARRIVE
5.30: KICK OFF
5:40: TALK 1: Ellie Hughes, Managing Consultant at AND Digital will run through what she considers “the Fallacies of AB testing“. Ellie will share her top A/B Testing tips with us from over 10 years’ experience as an “Experimentation Ninja”.
6:00: TALK 2: Thomas Lawson, Head of Sales at AB Tasty will explain why you should balance risk and reward by testing bigger, bolder changes in your A/B tests: “Mitigating Risk with Digital Experimentation“. He’ll include some case studies and some surprising test results.
**Special thanks to Thomas and the AB tasty team for also sponsoring this Meetup**
6:20: DISCUSSION: Chance to ask Ellie & Thomas questions and share your own stories & tips for A/B Testing. Please come prepared to share.
6:30: 60 SECOND SHOUT OUTS: Your opportunity for an announcement. Recruiting? Event coming up? Help needed? Selling something? Shout about it.
6:30-7: DRINKS, PIZZA AND CONVERSION CHATS
7: Home? Wetherspoons? Turbo Island?…
INCLUSIVITY: If you’re passionate about Conversion Optimisation we really want you to feel welcome & able to attend. We’d love any feedback or questions to help make it as inclusive, welcoming and accessible an event as possible.
VOLUNTEERS: We have a very small group of volunteers helping to organise this first Meetup, but we welcome any new volunteers who’d like to join the CONVERT gang to support future Meetups. Have a “no obligation” chat with Ryan 😁.
CAR PARKING: There are some paid parking space available at Temple Studios. Spaces 1-20 are available to book through the Ringo app (ID: 38156).
£5 for a ticket*: AB Tasty are kindly paying for the food & drink, but we’re also asking for a small contribution. Any money left over after the event will be donated to a Bristol based charity.*
Conversion Optimisation Consultant & Agency Advisor. I help improve the performance of websites and digital teams, promoting more sustainable growth.
Wake Up Call: How to make content marketing a driving force of B2B sales
8:30am
-9am
Online
BCI Webinar
Marketing plays a crucial role in B2B sales processes. But, with more content being shared than ever and platforms prioritising individuals, how can your marketing team make an impact?
In this webinar, Christopher Goodfellow will share how you can update your approach for 2025 to maximise your team’s impact.
Bristol Business Connections: Networking Drinks
18:00
-20:00
The Square Club, 15 Berkeley Square, Bristol, BS8 1HB
Networking
Join The City Girl Network as they bring together all genders in the diverse business community of Bristol for networking drinks. Bristol Business Connections is a brand new event offering, connecting our 30,000 strong Bristol Girl Community and the wider Bristol Business Network.
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Monday 28th April, 6pm – 8pm
£8 (including a drinks token) / Members of The Square Club can access this event for free (drink not included)
All genders can attend this event
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Who’s this event for?
– Business professionals across all sectors looking for a relaxed networking environment
– Entrepreneurs and innovators seeking to connect and share ideas
– Individuals from charities and organisations aiming to broaden their network
– Anyone interested in being part of Bristol’s dynamic business scene
Event Highlights
– Welcoming Atmosphere: Whether you’re a networking novice or a seasoned professional, you’ll find a comfortable and friendly environment to forge new connections.
– Diverse Community: This event is about bringing together Bristol’s vibrant business community, from startups and entrepreneurs to established companies and non-profits.
– Iconic Venue: Experience networking in the Square Club’s unique setting, known for its stylish interiors and exceptional culinary offerings.
– Relaxed Networking: Enjoy the ease of casual conversations over drinks, supported by our experienced networking team.
Experience Networking Differently
Bristol Business Connections is your opportunity to engage with the local business community in a setting that’s designed to be inclusive and relaxed. Come and discover the potential of networking when it’s done in a way that’s enjoyable and accessible to all. Be part of an evening that’s all about community, connection, and collaboration.
Feel More Confident At Work
1pm
-2pm
Online
Workshop
Confidence isn’t a given; it’s something we build over time, often behind the scenes. In this session, you will learn more about yourself and ways to boost your confidence at work.
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