It’s time to redefine ‘peak’ performance. A narrow focus on driving sales during the spending frenzy of Q4 won’t secure the long-term, sustainable customer connections your organisation needs to adapt to a turbulent economy and a challenging marketing landscape.
Launch’s October event makes space for CMOs to reimagine ‘peak’ into a state of being for their marketing efforts, and identify the framework needed to make this possible.
Many years of client collaboration have left us in no doubt that measurement is the foundation of success at every stage of the funnel. So we’ll be hosting Google’s Shruti Maheshwari for a keynote speech on the future of measurement. Plus our panel debates: is ROAS dead? What are the metrics which really matter? (Think: communicating the value of brand awareness to the board).
We’ll also delve into the other key pillars of marketing effectiveness: experimentation and creative, with a programme featuring marketing experts from brands like Green People Organic Skincare and The Natural Adventure.
CMOs will leave empowered to adopt a new kind of peak performance, where an agile marketing approach reacts to customer insights and where experimentation and adaptation help us shape a meaningful customer journey that converts into long-term brand loyalty.
Tickets can be purchased via the button below. Launch are pleased to offer a discount code for BCI members to get a free ticket! Limited availability. Claim your discount by entering code BCI at checkout. This applies to ‘CMO or In-House Marketing Team’ or ‘General Admission’ tickets.
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The Happy Performance Agency
Keeping hold of people inside and out – Part two: Clients
9:30am
-1:30pm
Kinneir Dufort, 5 Host St, Bristol BS1 5BU
BCI Workshop
With winning new business being tougher than ever, this session will not only refresh the essentials of client management, but uncover the things client really want from agencies, and the steps agencies can take to retain them.
Wake Up Call: How businesses can implement sustainable creative and production methods to make a difference to the planet
8:30am
-9am
Online
BCI Webinar
Join this webinar from Amy Goodman and come away with new knowledge and real life tips to make a difference across all stages of production and resources which you and your teams can implement today.
Bristol Creative Industries Walk & Talk: March outdoor networking
10am
-12.30pm
East Harptree
BCI Networking
A networking event with a difference! Our event in March 2025 is a walk around East Harptree in the beautiful Chew Valley near Bristol. This is a great opportunity for members to make some new connections within the creative industry whilst exploring the countryside.
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