It’s time to redefine ‘peak’ performance. A narrow focus on driving sales during the spending frenzy of Q4 won’t secure the long-term, sustainable customer connections your organisation needs to adapt to a turbulent economy and a challenging marketing landscape.
Launch’s October event makes space for CMOs to reimagine ‘peak’ into a state of being for their marketing efforts, and identify the framework needed to make this possible.
Many years of client collaboration have left us in no doubt that measurement is the foundation of success at every stage of the funnel. So we’ll be hosting Google’s Shruti Maheshwari for a keynote speech on the future of measurement. Plus our panel debates: is ROAS dead? What are the metrics which really matter? (Think: communicating the value of brand awareness to the board).
We’ll also delve into the other key pillars of marketing effectiveness: experimentation and creative, with a programme featuring marketing experts from brands like Green People Organic Skincare and The Natural Adventure.
CMOs will leave empowered to adopt a new kind of peak performance, where an agile marketing approach reacts to customer insights and where experimentation and adaptation help us shape a meaningful customer journey that converts into long-term brand loyalty.
Tickets can be purchased via the button below. Launch are pleased to offer a discount code for BCI members to get a free ticket! Limited availability. Claim your discount by entering code BCI at checkout. This applies to ‘CMO or In-House Marketing Team’ or ‘General Admission’ tickets.
Secure your place
The Happy Performance Agency
Project Management: Fundamentals
10am
-4pm
Filwood Green Business Park, Filwood Park Lane, Bristol BS4 1ET
Course
This course is aimed at those with little or no experience of project management. It covers the key elements of the project management cycle, and includes project management planning, scheduling and resource management.
Skills Bootcamp – Team Leader
10am
-4pm
Filwood Green Business Park, Filwood Park Lane, Bristol BS4 1ET
Course
Are you looking to give yourself the essential skills require to manage and lead? This bootcamp is designed around building the fundamental skills required to step up into a leadership role.
Skills Bootcamp – Project Management Qualification
10am
-4pm
Filwood Green Business Park, 1 Filwood Park Lane Bristol BS4 1ET
Course
Do you work in project management but don’t have a formal qualification? This course will give you the skills in developing and planning projects, managing people and projects, and preparing for change.
You need to load content from reCAPTCHA to submit the form. Please note that doing so will share data with third-party providers.
More Information