Join Purplefish and guests for an insightful webinar event, exploring our latest whitepaper, AI-Enhanced PR: Why Blending Tech with Human Creativity is the Future. Discover how AI’s rise in 2024 has revolutionised PR and learn how to leverage this technology in your communication strategies without losing the invaluable human touch.
Event highlights:
Our expert panel will unpick the core insights of our four-part whitepaper, helping audiences understand the current landscape of AI in PR, while providing actionable tips to help you merge human-centric creativity, collaboration, speed, and innovation.
Together, they will explore:
– The benefits of using AI in communications
– Effective methods for integrating AI into your strategies
– Navigating the ethical landscape of AI deployment
Our expert panel includes:
Lucy McKerron: Managing Director of Purplefish, Lucy brings robust comms experience built up over 15 years of working across a range of independent and large global marketing agencies. She’ll bring the perspective of a creative leader, working to navigate a digital transformation by upskilling a team and driving a culture of innovation.
Abraham Mauleon: Incubation Manager at SETsquared Bristol supporting high and deep tech companies, Abraham is also Managing Director of AI West, an open community championing innovation in the South West. He brings expertise in the ethical considerations of AI deployment.
Sam Hearn: Co-Founder and MD of Bristol-based Omni Productions, Sam has over 22 years of experience in video production and is now embracing the challenges facing us all by the rapid advancements and workflow efficiencies that AI can bring. Having recently launched two new digital ventures, Ping News and ProdBud, he is actively working on integrating AI features into these platforms.
What to Expect:
Comprehensive insights: Gain valuable knowledge from our whitepaper, which examines the delicate balance between technological advancement and human creativity.
Industry expertise: Learn from leading professionals about the real-world applications and future trends of AI in PR.
Interactive Q&A session: Engage directly with our speakers, ask questions, and get expert advice on your specific concerns and interests.
Sign up herePurplefish is a creative communications agency
Production Unlocked
10:30am
-8pm
BBC Bridgewater House, Counterslip, BS1 6BX
Networking
Highlights include a creative conversation exploring storytelling with two senior execs leading the charge in the city, plus a session focusing on how AI is being integrated into TV productions and the guidelines to ensure it is responsible and ethical.
Creative Workforce Ready: Industry and Education in Partnership
1pm
-2pm
Online
Webinar
This webinar with Weston College will give you a unique opportunity to hear first-hand how working with students can bring fresh ideas to your workplace, while supporting the development of the next generation of talent through industry placements, apprenticeships and more.
Keeping hold of people inside and out – Part one: Talent
9:30am
-1:30pm
Kinneir Dufort, 5 Host St, Bristol BS1 5BU
BCI Workshop
Are you a line manager or someone responsible for developing and retaining talent? You’ve been great at creative, PR, design or digital but now you need to add people management to your skillset? Don’t panic, this session will help.
You need to load content from reCAPTCHA to submit the form. Please note that doing so will share data with third-party providers.
More Information