News

AI-Enhanced PR: Embracing the Technology of Tomorrow

Webinar

10th Sep 2024

9.30am

-

10.30am

Online

Join Purplefish and guests for an insightful webinar event, exploring our latest whitepaper, AI-Enhanced PR: Why Blending Tech with Human Creativity is the Future. Discover how AI’s rise in 2024 has revolutionised PR and learn how to leverage this technology in your communication strategies without losing the invaluable human touch.

Event highlights:
Our expert panel will unpick the core insights of our four-part whitepaper, helping audiences understand the current landscape of AI in PR, while providing actionable tips to help you merge human-centric creativity, collaboration, speed, and innovation.

Together, they will explore:

– The benefits of using AI in communications
– Effective methods for integrating AI into your strategies
– Navigating the ethical landscape of AI deployment

Our expert panel includes:
Lucy McKerron: Managing Director of Purplefish, Lucy brings robust comms experience built up over 15 years of working across a range of independent and large global marketing agencies. She’ll bring the perspective of a creative leader, working to navigate a digital transformation by upskilling a team and driving a culture of innovation.

Abraham Mauleon: Incubation Manager at SETsquared Bristol supporting high and deep tech companies, Abraham is also Managing Director of AI West, an open community championing innovation in the South West. He brings expertise in the ethical considerations of AI deployment.

Sam Hearn: Co-Founder and MD of Bristol-based Omni Productions, Sam has over 22 years of experience in video production and is now embracing the challenges facing us all by the rapid advancements and workflow efficiencies that AI can bring. Having recently launched two new digital ventures, Ping News and ProdBud, he is actively working on integrating AI features into these platforms.

What to Expect:
Comprehensive insights: Gain valuable knowledge from our whitepaper, which examines the delicate balance between technological advancement and human creativity.

Industry expertise: Learn from leading professionals about the real-world applications and future trends of AI in PR.

Interactive Q&A session: Engage directly with our speakers, ask questions, and get expert advice on your specific concerns and interests.

Sign up here
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About Purplefish

Purplefish is a creative communications agency

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