Children’s Air Ambulance appoints YOURS. SINCERELY

17th December 2019

The Children’s Air Ambulance appoints YOURS. SINCERELY as retained communications agency in the South West

National charity The Children’s Air Ambulance has appointed Bristol communications agency YOURS. SINCERELY to boost the profile of its life saving work across the country, with an emphasis on the South West.

The Children’s Air Ambulance provides a high speed, helicopter transfer service for critically ill babies and children who are too sick to travel by road, and work with clinical partners at hospitals and specialist centres across the country. Bristol is the second biggest user nationally of the charity’s service with more than 100 potentially life saving missions flown in the region with Bristol’s NEST (Newborn Emergency Stabilisation and Transfer) and WATCh (West Acute Transport for Children) teams.

Dave Richards, Head of Communications at the Children’s Air Ambulance, said: “We’re delighted to be partnering with YOURS. SINCERELY as we maximise awareness of our unique  lifesaving service. The agency brings valuable expertise, experience and understanding as we promote the vital work we do in keeping families together.”

YOURS. SINCERELY, a hybrid PR and marketing agency, will work alongside the in-house team at the Children’s Air Ambulance to raise public awareness of its charity status and highlight the essential work it does throughout the region. In particular, the agency will provide strategic consultancy and implement a proactive media engagement campaign.

YOURS. SINCERELY co-founder Amy Simpson said: “We are thrilled to announce our new partnership with the Children’s Air Ambulance and cannot wait to get started. The importance of the work they do cannot be stressed enough and we are looking forward to showcasing the skill and dedication of the team who work tirelessly to help sick children across the country.”

Founded in early 2019, YOURS. SINCERELY has signed a raft of new clients in just six months and is now predicted to hit the £250,000 mark by the end of the year, making it is one of the fastest growing communications agencies in Bristol. Co-founder Amy Simpson, who has previously worked at agencies such as Frank PR and MHP, was one of just fifteen senior professionals selected for PR Week’s prestigious Women in PR 2019 mentoring scheme.


YOURS.SINCERELY is a hybrid PR and marketing agency which offers a bespoke combination of digital and communications expertise. The agency works with clients spanning a range of industries from fintech, financial services and retail to academia, film and TV and the charity sector. Blending traditional PR and communications with a detailed understanding of the digital landscape and wider marketing discipline, YOURS.SINCERELY offers a range of services from best-in-class content and performance marketing to PR activity and social media management.

For more information, visit or email [email protected]



We are a PR, marketing and communications agency with a difference

Related articles

Paws for thought: Final call for artists to join Gromit Unleashed 2025!

Paws for thought: Final call for artists to join Gromit Unleashed 2025!

Helping people understand menopause in the workplace

Helping people understand menopause in the workplace

Building Creative Resilience

Building Creative Resilience