If you’re working towards B Corp certification (or re-certifying soon), you’ve probably noticed that Climate Action is now a mandatory part of the certification process.
B Lab’s updated B Corp standards (first launched in April 2025, with a clarified v2.1 update in August 2025) replace the old points-based model: there’s now minimum requirements across seven Impact Topics, including Climate Action. The requirements vary depending on organisation size, but the foundations are the same.
This article is here to take you through the requirements step-by-step. We will lay out the practical building blocks you need, so that you can respond confidently, build a plan you can stand behind, and avoid last-minute scrambling.
Under the new standards:
B Lab organises the Climate Action topic in two ways:
You don’t need to know the codes inside-out, but it helps to understand why B Corp now expects more than good intentions.
B Lab assigns company size by workers (FTEs) or revenue, whichever is higher.
Most digital agencies will fall into small or medium, but it’s worth checking early, because the ‘large’ path has a meaningful jump in requirements.
You can read B Lab’s guidance on company size categories here.
Quick takeaway:
For small & medium businesses, the standards are clear on the Year 0 deliverable: publish a Climate Action Plan that ‘commits to supporting the global ambition to limit global warming to 1.5 degrees’.
In practice, a strong plan is usually made up of the same few components (and this is where agencies can keep it simple and credible):
You’ll need to draft a plan you’re happy to share publicly.
Here’s the awkward part of the new standards for small & medium organisations:
B Corp doesn’t mandate a full Scope 1-3 footprint at Year 0, but it does expect you to demonstrate and publish progress by Year 3. Some argue it can be tricky to decide which reduction actions are relevant, and make measurable progress, without first building a baseline footprint and identifying hotspots.
That’s why some B Corps opt to measure emissions, even when it isn’t strictly required. A full Scope 1-3 footprint is widely considered the most credible way to understand emissions, prioritise reductions, and report progress in a way that stands up to scrutiny (from B Lab and those outside of the world of B Corp, like your clients).
For agencies, getting to a sensible baseline usually means pulling together data like:
The goal isn’t perfect data, but a structured, GHG-Protocol-aligned view of your emissions, so you can pick sensible reduction actions that prioritise high impact areas, demonstrate progress in terms of CO2e, and talk about your plan and progress with confidence.
For Large B Corps, Climate Action becomes a structured, multi-year compliance journey.
Before Year 0 (i.e. right from the start), large companies must already have the basics of credible carbon reporting in place:
By year 3, the focus shifts from just reporting to formal decarbonisation commitments and planning:
So Year 3 is about moving from ‘we measure’ to ‘we have a governed, accountable plan to cut emissions.’
By Year 5, he emphasis is on delivery and accountability:
So in simple terms:
Year 0 – Measure and verify
Year 3 – Set science-based targets and create a transition plan
Year 5 – Prove the plan is working and report progress publicly
B Corp explicitly recognises public disclosure as a website page or report accessible without logins/paywalls. A lot of the stress around B Corp, and climate reporting more broadly, comes from the feeling that you need to create carbon reports as a one-off for separate use cases. From B Corp, to public sector reporting, to client requests, it can feel like you’re being asked for a lot of different things when it comes to carbon.
In reality, the underlying data is the same, with slight changes in reporting format. Keeping your data and reports in one shareable place means it’s easily accessible, whether that’s for B Corp submissions, bid teams, or new business questionnaires.
A great example is a simple public Climate Action page. Set it up to be accessed through a consistent URL on your website that you keep up to date on an annual basis.
Handled well, carbon reporting can be more than a B Corp checkbox. It can help agencies stay eligible for opportunities, and build trust with values-led clients.
The key is to do it without overclaiming. A few principles worth following:
If your agency is aiming for B Corp under the new standards, your next steps are:
Seedling helps growing teams translate the new B Corp requirements into a clear, credible, Climate Action Plan (and the measurement behind it), without creating unnecessary workload for busy teams. If you want to see what a completed Climate Action Plan looks like, our in-depth B Corp guidance includes a complete example – take a look here.
“Seedling have been the ultimate professionals and have created a system that is easy to use, so now I have the knowledge to make informed decisions in line with our B Corp status.” – Sian Eddy, Head of Ops @ Modern B2B Agency
Carbon footprinting software & expert 1:1 support, designed to get your growing business on the path to Net Zero. We help teams measure, analyse and reduce their carbon footprint, and report for government tenders, B-Corp, SECR reports, and much more.
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