#CRO #Experimentation #UserResearch #Analytics #ABTesting
> Sponsored by Eclipse Group
> In association with Experimentation Elite
> Venue kindly provided by Atomic Smash and TCN UK
MAY’S TOPIC… “HOW TO SUPERCHARGE AUDIENCE RESEARCH WITH AI”.
Come and join us to ask questions and share your own experiences.
5.00-5.30: ARRIVE
5.30: KICK OFF
5:40: TALK 1: BUILDING AN AI TOOL TO ANALYSE CUSTOMER FEEDBACK. Iqbal Ali is going to demo his new tool – Ressada – which he’s built himself over the last 18 months. He’ll explain how you can throw oodles of customer feedback into it and it will discover common themes, analyse how these themes vary across different segments, identify key problems and pinpoint key messaging opportunities.
5:55: TALK 2: AI IN USER RESEARCH. Helpful assistant or chaotic experiment? After a year of exploring AI tools for the full UX process, for our event Becky Taylor will zoom in on those she experimented with for UX Research – the pros, cons, and takeaways. Expect lessons learned, and a practical take on collaborating with the machines.
6:20: 60 SECOND SHOUT OUTS: Your opportunity for an announcement. Recruiting? Event coming up? Help needed? Selling something? Shout about it.
6:30-7: DRINKS, PIZZA AND CONVERSION CHATS
7: Home? Natter? Boat trip? Kebab?
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Conversion Optimisation Consultant & Agency Advisor. I help improve the performance of websites and digital teams, promoting more sustainable growth.
Luck isn’t a strategy – Systemise your sales engine: a keynote with Ryan Hall
12.30pm
-2pm
Barclays, Bridgewater House, Finzels Reach, Bristol, BS1 6BX
BCI Keynote
Every B2B founder or sales leader hits the same wall eventually. In the early days, growth feels personal. You’re the one sending the emails, working the deals, closing on gut instinct and sheer willpower. But then the cracks show up. The pipeline swings from feast to famine. Your best salesperson leaves, and half your revenue walks out the door with them. Your marketing feels like random acts of hope. You’ve got tools, tactics, a CRM full of contacts. But no system. No engine. Just effort.
In this talk, we’re bringing together two frameworks he’s been refining for years. Demand That Scales and Systems That Sell, into one blueprint that will help you take control over the way you go to market. We’re going to cover the full journey. How to generate consistent, predictable demand using LinkedIn and email, without relying on referrals, random inbound, or hoping your content goes viral.
The Rules of Engagement
18:00
-19:45
DeskLodge Bristol 2 Redcliffe Way Bristol BS1 6NL
Meet-Up
Join us for an evening of chitchat about social media, content, and community building.
Umbraco Spark Conference
9:00
-17:00
We The Curious, Bristol, BS1 5DB
Conference
We the Curious in Bristol is the apt venue for the largest UK gathering of Umbraco developers taking place on Friday 20th March for a day of sharing, coding, learning, and exploring.
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