There’s a lot of talk about AI these days. What’s clear is that AI is changing how we work in the agency landscape, and it’s doing so fast.
As clients and employees raise their expectations, it’s crucial for leaders of digital agencies to get the big calls right. Yet, in an atmosphere rife with chatter and uncertainty, identifying the correct path forward can be daunting.
Neil Collard will begin by introducing the 5 pressing conversations that he believes every agency should be having at board level about AI. The implications of these conversations may prove unsettling but the arguments are well constructed and create clarity about the nature and scale of the AI challenge, and the steps that are required to prosper in an AI driven future.
After setting the scene, most of the workshop will be about sharing practical strategies and steps your agency can take in the near and mid-term. This is all about shaping the way your agency works and behaves as we step further into the AI era.
By the end of the day you will:
This workshop is aimed at agency owners/founders/directors running agencies with a wide range of AI maturity, including zero knowledge to those that are starting to reap the rewards.
About Neil Collard
Neil has 25 years agency experience, with a decade at the helm of Bristol’s own Great State. For the past four years, he has focused on understanding the interplay between Data, AI, and their implications for agencies.
Two years ago he went back to school to learn python, data science and machine learning (ML) techniques. He has since developed ML and AI (auto GPT based) products and engaged with over 100 agencies across Europe about the impact of AI on their business.
Tickets
Tickets are priced at £125 +VAT for BCI members and £175 +VAT for non-members. This includes refreshments and a buffet lunch. Book your place below!
This workshop will be held at Origin Workspace, 40 Berkeley Square, BS8 1HP.
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