In a recent survey by Adobe, nearly 60% of UK shoppers said they would switch to brands that better represent the values they hold dear. A huge 87% said that their values play a greater role in how and where they choose to spend their money. In line with their values, 40% of shoppers are actively seeking out sustainable, environmentally responsible brands.
In this meetup we will ask our panel, what does a good brand look like in this area? And how can businesses build strategies, that will see them move in the direction of being more socially and environmentally responsible? We’ll also explore how customers can be sure that the claims of an online retailer aren’t just greenwashing and how retailers can ensure that their products meet the criteria of the standard they set for themselves along the entire value and supply chains.
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Bristol Surf Cinema presents Point of Change
14:00
-16:40
Watershed, 1 Canons Road, Harbourside, Bristol BS1 5TX
Film
Support and networking event for freelancers with the Film and TV charity
18:30
-20:30
The Square Club, Bristol BS8 1HB
Networking
How to build a strategy to win new business
10am
-11:30am
Six Agency, 16 Oakfield Road Clifton BS8 2AP
BCI Workshop
Gain insights into new business best practise in the UK, get a healthcheck on your processes from proposition to pipeline, and identify the key drivers of high-performance machines.
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