News

Talisman Sparro repositions EDI consultancy BeOnBoard

12th March 2024

For the past five years BeOnBoard operated as a project under TBIT, making significant strides in their mission to ensure that businesses in the South West are reflective of the diversity of the teams, their clients and the communities they serve.

Founded by the inspirational Kalpna Woolf, who also leads the charity; 91 ways to build a global city, the charity was being incorporated to realise the ambitious growth plans.

Through the research we conducted what became clear was that if leaders with the same background make decisions through the same lens, they will get the same outcomes. Where are the fresh ideas? The different outlooks? The challenges to tradition? Where’s the change? BeOnBoard brings the diverse talent they’ve coached and nurtured to boardroom tables.

The proposition: BeOnBoard connect businesses who are ready to embrace new ideas with the people who have them. Those who have a hunger for growth and innovation. And they do it not just from an equitable standpoint, but from a commercial one. It’s just better business.

Our programme of work included:

  • extensive stakeholder research with Bristols most prominent business and political leaders, universities, scale-up incubators and Venture Capital firms
  • market audits
  • competitor analysis
  • brand positioning
  • visual and verbal identity
  • guidelines

To see how we can help, visit talismansparro.com

 

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About Talisman Sparro

Talisman Sparro is a brand and marketing consultancy for high-growth businesses.

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