Oakwood Agency has won a Platinum Marcom Award for best integrated marketing campaign 2020, for its ‘Challenge Accepted’ brand work for Weatherford International. A nine month project, working with the internal comms team in Houston, Texas used a typographic-led approach to reposition Weatherford as a tier-one solutions provider. The objective was to create a new overarching identity for the entire corporation, in a challenging time for the energy sector, that would unify the internal organisation and enhance their customer-facing profile.
Neil Sims, CEO commented ‘It is welcome news for everyone at Oakwood to see a creative process and bold statement of intent make a real impact and impression on the internal client team, global audience and the judges’.
Brand and communications agency
