The legals of AI - What all agencies need to know when using AI within their business: a talk with Rebecca Steer

The legals of AI – What all agencies need to know when using AI within their business: a talk with Rebecca Steer

BCI Talk

3rd Mar 2026

9.30am

10.30am

Six, The Old Chapel, 16 Oakfield Rd, Clifton, Bristol, BS8 2AP

>by Bristol Creative Industries

Discover how AI is reshaping the creative and digital sector and what it means for your business.

Join Rebecca Steer, Partner at Keystone Law, for an engaging session on the latest AI regulation, the key legal risks agencies need to watch and practical guidance for using AI tools responsibly, effectively and in a compliant manner.

The talk will cover:

UK and EU AI regulation and what this means for agencies and those developing and using AI
Intellectual Property – ownership of AI generated work, training data and prompts
Using client data within AI tools – UK GDPR, DPIAs, confidentiality
Vendor terms: what to look for in AI tool contracts, data use and security, DPAs
Client contracts: scoping AI use, risks and contractual liability
Content risk: hallucinations, accuracy, bias, deepfakes and latent defects
Prompt and dataset hygiene; avoiding infringing or sensitive inputs
Employment and freelancer issues
Agency AI governance: policies, approvals, audit trails, record‑keeping and best practice

About Rebecca

Rebecca Steer is an award winning business lawyer, long-time advisor to tech and creative digital businesses and friend of BCI. She advises many businesses in the creative and tech sectors and has a supportive and pragmatic style. Rebecca is a Partner at Keystone Law.

Tickets

> BCI member tickets are £20 +VAT

> Non-member tickets are £45 +VAT

Not a BCI member? Read more about the benefits and join here.

About Bristol Creative Industries

Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone.

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