This is a free event. We will be discussing practical ‘place marketing’ approaches to attract visitors and investors, as well as sharing our research into perceptions of the Bristol ‘brand’.
Across Europe and beyond, there is much research on effective and coherent place marketing. Join us as we explore the latest findings in this area.
Led by Dr Paweł Capik & Dr Tom Bowden-Green (Bristol Business School), with Dr Hanne Knight (University of Plymouth) we will outline key steps and discuss the importance of coherence between stakeholders involved with these complementary yet diverse target groups. We will also share recent and ongoing research in this field at Bristol Business School.
Book for freeI am a senior lecturer in marketing and a behavioural science researcher within Bristol Business School at UWE Bristol.
Sustainability in Business – Online Lunch & Learn
12.30pm
-1pm
Online
Webinar
A practical introduction to sustainability in business
Rules of Engagement: Capturing events on social & how to train your developer
6pm
-7.45pm
Desklodge, 2 Redcliffe Way, Bristol BS1 6NL
Networking
Join for an evening of chitchat about social media, and how to get better results from communicating with your website developer.
Wake Up Call: When AI kills the click, what comes next for SEO?
8:30am
-9am
Online
BCI Webinar
As AI overviews, zero-click results, and platforms like ChatGPT continue to reshape how people find and trust brands online, find out how leading brands are adapting to maintain relevance across the entire digital ecosystem.
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