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Proactive Client Development – 30% off for BCI members

Workshop

8th Oct 2025

9:30

-

13:00

Online

The intensive half-day workshop that helps move beyond account planning and uncover techniques to create more strategic level conversations with clients and open a continuous growth cycle.

This hands-on session gives attendees practical tools to take away to drive proactive client growth.

What you’ll take away:

  • Techniques to move from account “manager” to a trusted advisor and strategic partner
  • How to assess where your client relationship is currently
  • An overview of useful tools for moving you up the relationship value chain
  • A model for focusing your mind on your client’s end goal, strategies for getting there and tactics that support that goal.

Who should attend:

  • Senior Account Managers
  • Account Directors
  • Business Directors

Why attend?:

  • Ensuring your account plans are fit for purpose
  • Assessing & measuring client relationships
  • Developing an annual & multi-year view with your clients

Next open workshop/s, run online:

Date:       8th Oct 2025

Length:  9.30 – 1pm online

Price:     £276.50 pp for BCI members, £395 pp for nonmembers

In-house workshop, run for your team and aligned to your challenges and objectives:

Date:      By arrangement

Price:      £2,600 for up to 18 people

Trainer:

Polly Lygoe, Agency Director & Client Services Trainer

More information
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