What if all those late-night hours you spent writing 20-, 30- or even 50-page proposals were needlessly wasted? Imagine if you could have won the business you won — and lots more — by limiting your proposal to one page and going to bed at the usual time.
“The Deck” is so highly ingrained in the creative professions that many believe you cannot possibly win a new account without it. Not so, says Win Without Pitching’s Blair Enns. Blair writes about the one-page proposal in his book Pricing Creativity; A Guide to Profit Beyond the Billable Hour, but not everybody who encounters this idea is able to embrace it. Blair proposes to fix that.
A long-term friend of Bristol Creative Industries, we’re thrilled that Blair is joining us once again from the mountains of British Columbia, Canada, to share his thinking that has changed the way creative services are bought and sold the world over.
Join Blair on Thursday 17th September (4-5pm) for a discussion on the one-page proposal:
Booking is via Eventbrite – click here to book your place.
We’re asking Bristol Creative Industries members to make a minimum donation of £10+VAT per person. For those who are in a position to do so, a donation of £20+VAT per person would be appreciated. The cost for non-members is £25+VAT per person.
Blair is the founder of Win Without Pitching, the sales training and coaching organisation for creative professionals, and the author of two books on selling and pricing for creatives.
The Win Without Pitching Manifesto, published in 2010, has sold over 30,000 copies and launched a revolution in how creative and marketing firms approach developing new business development.
Pricing Creativity: A Guide to Profit Beyond the Billable Hour, published in 2018, is a comprehensive guide to value-based pricing for creative firms. It is available in multiple formats, only at pricingcreativity.com.
Blair also hosts, along with David C. Baker, the podcast 2Bobs: Conversations on the Art of Creative Entrepreneurship. According to the UK’s The Agency Collective, 2Bobs is the second most listened to podcast by agency owners, after The Tim Ferriss Show.
Blair lives in the remote mountain village of Kaslo, British Columbia, Canada. He can be found online at winwithoutpitching.com and @blairenns on Twitter and LinkedIn.
Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone.
The Courts – hard hat tour of Bristol’s newest Creative Enterprise Hub
4pm
-5pm
The Courts, Bristol, BS1 2AG
Networking
You are invited to join Creative Youth Network for a hard hat tour of Bristol’s newest Creative Enterprise Hub – The Courts! These will take place on Tuesday 12th December from 4-5pm – get in touch now to attend!
Bristol Business Development Meetup
9am
-10am
Online
Roundtable
A free Meetup for anyone working in Business Development.
Introduction to Unreal Engine – 3 day course in Bath
9am
-5pm
Newton Park Campus, University of Bath Spa, Bath
Training
Are you interested in learning Unreal Engine? Do you want to advance your career in the creative tech industries or are looking to enter the creative tech industries? Do you live or work in the Bristol/ Bath area? Do you identify as being from a group or groups currently under represented in the creative tech industries?
If yes, please check out the details of the new 3 day MyWorld Introduction to Unreal Engine Training course – its free of charge but you need to sign up to be considered for a place by 09:00 on Monday 11 December!