Brands today are being held accountable for their marketing and being cancelled can have negative consequences.
In this session, Joyann will show you how to avoid using token diversity in your campaigns and teach you how to create authentic personas which truly reflect your audience.
Using real world examples from both questionable and good campaigns such as Pepsi’s 2017 promotion featuring Kendall Jenner and Gillette’s ‘First Shave’ ad (can you guess which is the questionable example?!), Joyann will demonstrate how you can be part of the movement for inclusive marketing.
Jam-packed with tips and tools to help you create inclusive and accessible content for your audience, this session is perfect for both content creators and marketing managers who are responsible for the overall strategy of their brand.
Tickets: £12.45
Buy Tickets
We are working to establish inclusive marketing as the industry standard worldwide.
Plugged Series – Social Splash: Dive into Social Media Success and Failures
5.30pm
-8.30pm
Clockwise Bristol
Networking
This is your chance to explore the dynamic world of social media, uncovering the strategies behind successful campaigns and learning from the missteps of others. Our expert speakers will share their unique insights, experiences, and lessons learned in the ever-evolving landscape of social media.
Rules of Engagement: AI Special
6pm
-7.45pm
DeskLodge, Redcliffe Way
Networking
Join for an evening of chitchat about the opportunities and challenges of AI in marketing, plus a panel discussion on AI ethics and uses.
Scaling Diverse Technical Teams
2pm
-3pm
LinkedIn Live
Roundtable
Whilst tech is at the forefront of innovation, it falls short when it comes to Diversity and Inclusion.
That’s why Mustard are putting together their next round-table on Scaling Diverse Technical Teams. Bringing together leaders within the tech industries, to discuss best practices, inclusion, hiring strategies and more. Register for free!