The rapid growth of eCommerce over the past year has presented retailers and brands with a welcome opportunity for success online.
But as we move toward a post-pandemic world the risks also increase. Merchants need to remain visible to be profitable and to consolidate the gains of the last 12 months.
Those selling across multiple channels will know the importance of up-to-date product listings, including prices, descriptions, images, and availability.
The accuracy of those listings, however, is only as good as the data feed. These are the building blocks of onsite and offsite digital sales channels, but they’re often neglected, resulting in reduced product visibility and missed sales opportunities.
In this 60-minute webinar, we dive into the basics of feed management and explore the advanced optimisation tactics that will make your data feeds your key engine of eCommerce growth.
Joined by our partners at Intelligent Reach, you’ll learn about…
– The damaging impact of poor data feeds and its influence in Product Level Advertising
– What a high-quality data feed looks like and its impact on product performance
– The importance of speed, scale and accuracy in product data optimisation
– How to combine performance metrics and product data for optimal success
– Dos and Don’ts
– Can a word make a huge difference?
– How to understand your buyers and capitalise on trends/seasonality
Digital performance marketing, analytics & consultancy for growth-minded brands.
Playful colourful collage workshop with Naomi Ann Clarke
Zion Bristol, Bishopsworth Road, Bristol, BS13 7JW
Use hand painted gouache paper to create an A3 paper cut illustration of your favourite scene, building or flowers in a wonky, bold way. You will be using loose shapes to create a layered collage. This is a great workshop to unwind through the relaxing process of cutting and sticking collage.
Filmmakers’ Shindig – Feat. Dirty Jack Co
Square Works, 17-18 Berkeley Square, Bristol, BS8 1HB
Probably the most inspiring little film night in the world. Join in Bristol for an evening of learning, stimulation, collaboration, entertainment and general filmmaking joy!
Insights from female-led B Corps
In this 1-hour interactive discussion, we’ll explore the positive impact that B Corp certification can have on your business, challenges of the certification process itself, and why the current B Corp cohort in the UK lack diversity.