DMF: Digital Marketing Futures – previously ADFUTURES – is an ongoing series of inspiring and actionable seminars about the future of digital marketing from those creating it.
Attendees will hear from Google’s Vanda Pickup about what the future of digital advertising holds, as she offers exclusive insight into the future of the industry as well as specific information about upcoming Google betas coming in 2021 and beyond.
Supporting Vanda, Managing Director at Adapt, Jon Greenhalgh, will outline the current state of advertising in 2021, using specific client examples to highlight actionable opportunities for advertiser growth on Google this year and next.
What You Can Expect:
3.00-3.10: The State of Advertising, Jon Greenhalgh, Adapt
3.10-3.35: The Future of Digital Advertising, Vanda Pickup, Google
3.35-3.50: Paid Search case studies from Adapt
3.50-4.00: Q&A
Digital performance marketing, analytics & consultancy for growth-minded brands.
Workshop Wizardry: How to run magical workshops with Mette Davis
9.30am
-1pm
ForrestBrown, 10 Templeback, Bristol, BS1 6FL
BCI Workshop
According to the World Economic Forum, critical thinking and problem-solving skills are at the top of the skills list that employers believe will grow in prominence over the next five years. But how often do we leave a workshop feeling frustrated that we haven’t achieved the intended outcome, deflated by the lack of energy or participation in the room, or annoyed that it’s been derailed by competing agendas or personalities?
Join Mette on 11th April for a half-day interactive session packed with handy tools, techniques and tips, on how to run brilliant workshops.
The CMO’s guide to conversion optimisation: optimising the customer journey, from click to conversion
9am
-2pm
Watershed, 1 Canons Road, Harbourside, BS1 5TX
Panel Discussion
Want to convert your visitors into engaged, happy customers?
Our third “CMO’s Guide to…” event is on Wednesday 17 April and will feature speakers from Microsoft, Pinterest and VWO, the world’s leading A/B testing platform.
This time it’s all about converting customers – helping you improve the whole digital customer acquisition journey, from first impression to conversion.
Startup Stories: Going Loco for Low Code
11.30am
-2pm
Engine Shed, Station Approach, Redcliffe, BS1 6QH
Panel Discussion
Setting up a business involves making many key decisions. Something most tech founders will have in common is whether to choose a low/no code option or the traditional software development route.
Join SETsquared Bristol’s panel discussion and Q&A where startup founders will discuss their experiences to help you decide which approach will best suit you.