Design Archives | Page 8 of 14 | Bristol Creative Industries

The founders of The Big Plastic Count – Greenpeace UK and Everyday Plastic – appointed purpose-driven creative agency, Enviral, to create its latest national campaign, which has lifted the lid on the country’s recycling rates and exposed that the government is talking trash about our plastic problem.

Through their launch video, The Big Plastic Count and Enviral encouraged 31 MPs and 97,948 households to take part in counting their plastic for a week in May, which equates to 1 in every 262 households in the UK. This was the biggest ever investigation into UK household plastics and the data uncovered will be crucial in convincing the government, big brands and supermarkets to take ambitious action on reducing plastic packaging.

Throughout the investigation, participants counted over 96 billion pieces of plastic and uncovered that only 12% of our plastic waste is actually recycled with 17% exported abroad, 25% sent to landfill and 46% incinerated.

Working in close partnership with the The Big Plastic Count team, Enviral developed the creative, the narrative and oversaw the shoot productions to create three hard-hitting films; a launch film, a how-to film and a shocking results film which puts pressure on the government to act.

Chris Thorne, Plastics Campaigner at Greenpeace UK said: “The plastic crisis is out of control but if the government acts we can get a grip on the problem. That’s why The Big Plastic Count is so important. Getting the narrative right on a campaign like this can be make or break. Through Envirals understanding of our needs and their collaborative approach they’ve helped us create assets we know the public will connect with and will lead to more and more people pushing the government to take ambitious action to end the plastic waste problem.

Joss Ford, Enviral Founder, comments: “We’ve been consistently beating the drum around the role of creatives in fighting the climate crisis and in connecting hearts and minds. So being able to partner with such an impactful organisation like Greenpeace UK really is a huge moment for our team and one which we hope brings real impact and holds those in power to account.”

This project embodies Greenpeace UK’s wider mission to defend the natural world from destruction, with a vision for a greener, healthier and more peaceful planet that can sustain life for future generations to come. The campaign evolved out of The Everyday Plastic Survey, pioneered by Everyday Plastic, a research-led non-profit focused on evidence-based education and campaigns. With the aim of mobilising and inspiring the UK population to help lift the lid on our recycling, it’s hoped this campaign will hold the government to account and bring real, positive change.

Enviral was awarded the contract after a competitive pitch process. With previous agency nominations including The Drum’s Best Use Of Video For Digital Advertising, Enviral is a full-service ethical brand communications agency based in Bristol that leverages the power of storytelling to effect real change for future generations.

Page builders within content management systems afford users a great deal of power and flexibility when creating content. But a large proportion of websites are built with a structured content template model. While this is not as flexible as using page builders, it takes advantage of the ability to use content across different websites and devices.

Both are useful options in different contexts, so we’re going to explore some of the benefits and limitations of page builders vs. structured content.

Creating content for your website has never been easier, thanks to page builders. You don’t need to have developer skills, which means you can have total control of the content on every page. It also means marketers can focus on the messaging and visuals rather than getting involved in a software development cycle.

Page builders allow the user to create a page on their site without involving developers. There are some amazing solutions available such as Elementor for WordPress, which allows an editor to build a page to their specific requirements using a drag-and-drop interface. Site Studio and Layout Builder for Drupal also offer drag-and-drop features that allow the user to build a page from a fixed set of components.

These components can comprise different layouts for the user to add content to. They can also be carousels curated from existing content (a news list, for example) or created at the point of entry. They can also be forms that a user can decide to include as part of a campaign.

This allows marketers to create landing pages for campaigns, but also to edit their website quickly and easily. If the site has been configured correctly, a user will be able to build pages that conform to their company’s brand guidelines without consulting a web designer. The page will still look attractive and consistent. So the advantages are many, both in terms of speed to market and flexibility for the marketer.

These solutions won’t be right for every website. It really depends what you’re trying to achieve. So what else do we need to consider when choosing an approach? Firstly, page builders aren’t ideal for authoring a large number of pages with a defined content model, such as product pages. You could find yourself working on each one manually, when a CMS can often generate product pages automatically based on a feed from an API.

Another major thing that’s rarely considered when designing web pages with a page builder is the process of migrating content from your current website – in whatever CMS it’s built– to a later version of your CMS or a different one altogether. Our experience tells us that whatever system you’re currently using, there will be a time when a rebuild or redesign will make it necessary to migrate away from your current system.

Page builders store the content data, style and structure in the same place in a database, making it extremely difficult if you change your branding and want to update the style your content is presented in. The only way you can transfer this content data to a new system is to also bring over the layout and styling code, which will not fit into the new system easily.

With Webflow, our designers can build attractive websites with a low code/no code approach, but with a designer’s eye. They can also create content structures so that they can import content from other systems easily.

The main benefit of building a site with Drupal is that you can use the page builder functionality to create landing pages, campaigns and even homepages, but you can also take advantage of the fact the architecture allows easy content structure planning and is REST API-ready straight out of the box, so your content migration is achievable.

This approach also has the added benefit of allowing you to transfer your content data to other channels and devices. Your content can be pushed to native apps on mobile devices, kiosks and other websites, and presented in a local format on these sites.

There are benefits to creating content with page builders and creating content in a structure. Being able to take advantage of both in a single application is what you should be aiming for.

As an enterprise-level Webflow partner and an experienced Drupal agency, P+S can help you decide on the best solution for your project. Just email [email protected] and find out how we can help you.

The Enterprise Sessions is a new content series led by Prof. Michele Barbour Associate Pro Vice-Chancellor: Enterprise and Innovation at the University of Bristol.

The series has been created to inspire entrepreneurs and help them to realise impact from their ideas. Michele interviews founders, researchers and academics from different disciplines and career stages who’ve been part of the University’s Enterprise ecosystem. Each episode is a treasure trove of information covering a range of topics from funding, licensing and IP, consultancy, contract research and business incubation.

Guests include Konstantina Psoma, Professor Wuge Briscoe, Professor Roberta Guerrina and Dr Tom Carter.

Bristol now tops the list of UK universities for the return on investment achieved by spinouts and is ranked in the top 3 for equity investment.

Prof. Michele Barbour said: “The University of Bristol has an impressive track record of enterprise and innovation and we’re keen to share that knowledge within our community as well as with a wider audience. The Enterprise Sessions is a new content series that brings to life the personal stories of spinout Founders and how our enterprise ecosystem has them.

Firehaus took our idea and created a branded content series, introducing the broadcast-style interview approach, as well as the name and look and feel. The approach has allowed me to develop rich conversations with our interviewees and showcase their experience of our ecosystem which will be of huge benefit for anyone involved in research, innovation and enterprise.”

Nick Barthram, Strategy Partner at Firehaus said: “Firehaus has worked with a range of organisations in the Research, Innovation and Enterprise space, including UKRI, Made Smarter Innovation and The University of Bristol. Consequently, we’ve developed a clear understanding and methodology to ignite opportunities at the intersection of academia and industry”.

Strategy, Concept and Art Direction: Firehaus
Film Production: JonesMillbank

Top floor, corner of St Nicholas St and Clare St above Four Wise Monkeys – BS1 1YH
Minimum 6 month contract

Hey! What? and Duchess Media are looking for freelancers or small start ups to come share our recently expanded creative office space with us. We have 4 more desks available in our bright and spacious second room that includes its own kitchenette and a shared meeting room space.

We are a fun, creative and social group and are looking for people who will fit into the environment we have created.

Anyone interested in coming to have a look please get in contact here or call Hamish on 07866 915 863.

With a name like Koko you’d expect these guys to be a bit nuts about coconuts, but the love they have for this plant goes way beyond their name.

A family-owned company that takes great care of their coconuts, growing them the way nature intended and packing them within hours of being picked – always by human hands – to guarantee, freshness, ripeness, and the highest quality.

With a range of delicious milk alternatives already in the market, Koko wanted to offer something more to their growing audience… a vitamin enriched coconut milk which contains enhanced nutritional benefits for both physical and emotional well-being.

Having worked together on previous Koko products, Episode Two were asked to bring this exciting new product to life.

“We wanted the packaging design to really champion the unique ‘natural goodness’ proposition” says Creative Director Mark Stubbington “and help elevate the Koko brand credentials.”

“While it was also important to stay true to the core range look and feel” adds Creative Strategist Rikki Payne.

And the result? Bursting with 11 vitamins and minerals, Koko Life! helps support the immune system, brighten the mind and look after skin – don’t you feel happy just looking at it?

“This was a tricky brief. We needed our new product to fit with the existing Koko range, but demonstrate the additional nutritional benefits and energy delivered by a product fortified with vitamins. The outcome speaks for itself, with a striking visual identity that perfectly balances the Koko brand with an elevated lifestyle proposition.” Heather Lewis. Senior Marketing Manager

Bristol-based brand consultancy, Mr B & Friends, has unveiled a vibrant new look for cyber security and Cloud IT specialist Kocho, bringing the two established businesses together under one name.

Kocho is the company formed from managed services provider TIG, and identity and cyber security experts, ThirdSpace. Backed by the private equity house, BGF, they’ve come together to harness the benefits of their separate strengths, making them a leading provider specialist for Microsoft Security and Cloud Technology. The distinct combination of expertise will enable Kocho to help grow ambitious companies in a truly sustainable and secure manner.

The brand has been designed with transformation front of mind, and the name ‘Kocho’ comes from the Japanese word for butterfly. The logo features a crest-like butterfly symbol with a star symbolising the transformation and protection the new business provides its clients. The brand positioning is anchored by an organising thought of ‘Become greater’, demonstrating how Kocho enables every client, colleague, and partner to flourish.

The sector that Kocho operates is crowded, so it was vital to develop a brand that was distinctive and had clarity at its core. The entire branding system, including iconography, type, colour, photography and moving image, all ladder back to the strategy. The design system features a series of illustrated patterns and ever-changing shapes that suggest the fluid motion of wings. The tone of voice shows the humility and confidence in Kocho’s ability to deliver greatness and commercial impact at both enterprise and mid-market level businesses in the UK and beyond.

Steve Richardson, Executive Creative Director at Mr B & Friends says, “From our workshops with the client team ‘Becoming greater’ was our statement of intent. The identity and tone of the brand had to represent this, but also had to stand apart from its competitive set. What client doesn’t want to be greater today than yesterday? Huge thanks to the brave client team, who embraced this bold approach from the off.”

As part of the brand relaunch, Mr B & Friends worked on a light art launch film with Sola Lightbombing. This used Pixel stick light typography combined with real-time generation of light art both in a studio and in cityscapes. The light trails tell the story of transformation and innovation, creating a fresh way to build the Kocho narrative.

Gareth Rees Jones, Director of Marketing at Kocho says, “Mr B & Friends really captured the vision that we were trying to achieve. The new brand celebrates our people, our expertise and the outcomes that we achieve for our clients. We’re delighted to be launching our new combined business under the Kocho brand.”

As part of their ‘better business’ product launches, Six has released a CX Mapping product to help businesses focus on the people who matter most: their customers.

Working together with Six, businesses are guided through the process of insight gathering (both internal and external), CX mapping distillation and visualisation, and playback workshops with key stakeholders to explore the map and to determine quick-wins to longer-term priorities. Businesses are given the chance to see what their customers see – the good and not-so-good – and supported by Six to turn this human-based insight into real-world action. This programme can be completed in as little as 6 weeks.

The line between B2B and B2C customer experience (CX) is blurring. B2B customers are now looking for more than just a good product or service – they want to buy into businesses. And they expect consistent, personalised, and human experiences when they interact with organisations.

Getting CX right is about building insight across the customer lifecycle and creating the right business ecosystem to deliver against customers’ evolving needs. Once it is known what customers feel about a business and why, changes can be identified that will seriously improve their view of a business. And where customer satisfaction leads, business growth nearly always follows.

CX Mapping is the first in a series of offerings that Six are launching. Each one will answer a specific industry need to help brands and businesses connect with their customers on a more human level. After all, whether businesses are talking to an individual or communicating with an organisation, they have one thing in common: people sit at the heart. And this is just one of many ways Six is inspiring brands and businesses to be more human.

Over the past 28 years, Six has partnered with local and global organisations to help grow and deliver value for their clients. And they’ve been doing it in three ways:

It’s this strategic, creative capability, coupled with their CX experience with the likes of bp, Lloyds Bank and St Modwen, which makes Six the go-to agency for customer and user-focused expertise.

Ready to start your CX Mapping project? Or want to find out how Six can partner with your business? Get in touch with [email protected]

Some of the most creative and inspiring projects we work on are with start-up brands. We love collaborating directly with founders whose passion for their brand and products is contagious.

Working with start-ups also offers a unique chance to measure the real impact that design has on consumers. When there is no, or very little other marketing activity going on, everything rides on the power of the packaging design.

The enigmatic founder, Yuki, is so passionate about his distinctive product that he wasn’t looking to sell it just in his home country of Japan, but simultaneously launch it 6,000 miles away, here in the UK, into an established and highly competitive Gin market.

Always ready for a challenge, we loved bringing Noto Gin to life with an authentic, provenance-led design that could appeal seamlessly to consumers in both countries.

And the power of the packaging design? More than 600 bottles sold in the first two weeks, with very few people having even tried the Gin!

This is just the beginning for Noto Gin. Follow their journey on Instagram @noto.gin

This award winning, Bristol based creative agency have taken their own advice and gone for a full throttle rebrand.

Rikki Payne, Creative Strategist at Episode Two can often be heard saying to clients. “Nothing in this world stands still. In a world that moves faster every day, embracing change is the only way to thrive – and often the only way to survive.”

A little dramatic? This agency doesn’t think so. After 25yrs of creating and evolving other people’s brands, their latest project is…themselves.

This is Episode Two. A vibrant hive of passion, energy and creativity. Repositioned and redesigned from the ground up.

“Our purpose is helping to create and evolve brands” reflects Creative Director Mark Stubbington. “This is what we do with our clients all the time, and we knew it was time to turn the tables on ourselves and embark on that journey too.”

Rikki continues, “We’ve really embraced the full process, treating ourselves exactly as we would a client.”

From conducting market audits; brainstorming new names; developing brand values and creating an impactful brand identity as well as curating an intriguing and engaging launch campaign, Episode Two have truly practised what they preach.

“There really is no better way to fully experience what our clients go through” says Kate Clayton, Head of Marketing. “Through doing this for ourselves we’ve expanded our knowledge which will only have a positive effect on our clients’ projects. We’ve experienced all the challenges, all the excitement and showcased the impact of a full rebrand.”

The new brand is fully embracing the joy of design, their website and social channels create an overwhelming sense of positivity – you just can’t help but smile.

“This is our Episode Two” adds Mark “and we can’t wait to help other brands discover the next chapter in their brand story.”

Fiasco welcomes new Associate Creative Director, Chris Tozer to the team. With ambitions to grow the agency this year, Chris brings a wealth of experience from working at some of London and Bristol’s top agencies.

“We’re really excited to welcome Chris into the Fiasco team. His wealth of experience in the industry, strong focus on ideas and leadership qualities were what convinced us that Chris would be a great fit for the agency.” – Ben Steers, Co-founder and Creative Director.

Chris adds: “Fiasco hasn’t hired at this level before, which is exciting because it means my role can be shaped quite organically. I’m looking forward to surrounding myself with the best talent out there and being part of an inspiring network of creative minds who collaborate to do great things. It’s that simple really. ” – Chris Tozer, Associate Creative Director.

Fiasco is a brand and digital agency that builds modern brands with heart and spirit. The 18-strong team of creative thinkers and doers work out of their Bristol studio, where they partner with businesses of all sizes, around the world. You can read more about Chris and his journey to Fiasco over on their site, here.