Design Archives | Bristol Creative Industries

Following a competitive pitch, SIM7 has been selected by SNG (Sovereign Network Homes) as a key agency on its framework to supply property branding services over the next four years.SIM7 will work in partnership with SNG’s marketing teams, providing creative, branding and design services to drive the off-plan sales of Shared Ownership and private sale homes. This work will involve branding SNG’s schemes, developing high-profile digital and OOH campaigns, and creating assets across all channels.

SIM7 will join a handful of leading UK agencies, selected to support SNG’s ambitious growth plans.

One of the UK’s largest Housing Associations, SNG will invest £9.2bn in the next decade, building 25,000 new homes – as well as regenerating estates and improving the sustainability and quality of existing homes.

Says SIM7’s Simeon de la Torre, “As an agency with extensive property sector experience, not to mention specific knowledge of the Shared Ownership market, this is a perfect partnership for us. We’re excited about working on some of the biggest schemes in the UK, and empowering property branding by delivering the effective, messaging-driven creative that we’re known for. From property CGIs and video to scheme-specific branding, we’re looking forward to capturing and conveying the essence of the new communities that SNG is building.

“SNG is one of the best names in the industry for sustainability and social value, and the SIM7 team are all keen to help SNG deliver good, affordable homes for all.”

SIM7 is an award-winning creative agency that uses language to empower design. We drive growth by creating brands, campaigns and strategy – for marketing teams around the world. Our experience in the property sector extends to estate agents, national associations, Registered Providers, mortgage brokers and more.

For more information, contact Simeon de la Torre [email protected]

My name is Michael James, I am a driven postgraduate part of the Bristol UWE Alumni. I am known for:

Thriving in social environments and building strong professional relationships.
Demonstrating an unwavering work ethic and relentless pursuit of goals.
Embracing challenges as opportunities for growth and learning.
Balancing academic rigor with a love for sports and active lifestyle.

My current area of work is UX/UI design and digital marketing, with a passion for enhancing brand images in the digital space. Currently exploring opportunities to collaborate on projects that push the boundaries of digital design and marketing. Keen to contribute my skills to forward-thinking teams and exciting initiatives in this dynamic field.

Bristol creative agency SIM7 has swept the board this awards season, scooping three prestigious international prizes for a brand campaign which ‘redefines executive education marketing’.

The trio of awards, all won for the IESE Business School’s Real Leadership brand campaign, include first place in the Brand Campaign category at the Digital Communication Awards, Best Integration of Purposeful Marketing at the CMI Content Marketing Awards, and a ‘Búho’ award for Brand Strategy at Educafestival.

Each welcomed entries from around the world. Fierce competition for the top spots came from Ketchum, MSLGROUP, Weber Shandwick and a rollcall of other major global agencies.

Says Professor Dr. Ana Adi, Chair of the Jury for the Digital Communication Awards 2024, “IESE Business School’s Real Leadership campaign redefines executive education marketing. Through digital platforms, it boosts global visibility and underscores the school’s core human values, cleverly critiquing the past decade’s ‘hustle’ mindset. This campaign establishes a new benchmark for the future of leadership training”.

Campaign rationale
The brand campaign takes an honest, authentic and human approach which was conceived as an antidote to the clichéd ‘business speak’ creative that has dominated the sector in recent years. Assets include OOH adverts deployed across the world in Europe and Latin America, a major podcast, landing pages, brochures, Google Max ads, campaign videos and more.

Oriol Gil, IESE’s Brand & Content Senior Manager says, “The world of MBA and executive education is changing fast, with a more nuanced audience profile and expectations. SIM7 created a major campaign for us that pushed the boundaries of our brand guidelines and created a completely new strategy”.

Results
By using an authentic narrative and tapping into the genuine concerns and
motivations of business leaders, it resonated with IESE’s core audiences and has delivered substantial results in the form of awareness, enquiries and admissions. Its main campaign video has attracted 3+ million views, and season one of its podcast consistently ranks in the top 30 of the Spotify/Apple leadership and management charts.

SIM7’s Simeon de la Torre is proud of the campaign and the recognition it has earnt, “ As an agency that works with higher and business education clients around the world, winning these three awards is a huge honour for us. We knew from the start that this had to be a campaign with cut-through, and that pure creativity wasn’t enough.

“It was a huge strategic branding exercise that brought together all our skills in messaging, design and positioning, which ultimately spawned something really different with a big dollop of humour and heart”.

SIM7 is a Bristol-based creative agency that works with clients around the world in sectors including education, property, technology and more: sim7creative.co.uk

Founded in 2017, the agency uses language to empower design and drives growth by creating brands, campaigns and strategy. SIM7 currently employs six people, has increased its turnover significantly in the past 12 months and is set to build its international client base even further
in 2024/25.

The creative sector is rapidly evolving, with new talents and innovative minds shaping industries such as graphic design, media production, games and animation, art, photography, performance, theatre, fashion, and design. To ensure this sector remains vibrant and continues to thrive, it’s crucial that we support the next generation of creatives, offering them the resources and connections to jump-start their careers.

At Weston College and University Centre Weston, we’re dedicated to nurturing the talent of tomorrow through a wide range of creative pathways. Whether learners dream of becoming graphic designers, media producers, animators, or fashion designers, our courses equip them with the skills, experience, and knowledge necessary to succeed in today’s competitive job market. But there’s a vital element that makes this journey complete: real-world engagement from creative businesses.

Source: https://www.gov.uk/government/news/bazalgette-review-sets-recommendations-for-continued-growth-of-uks-creative-industries

Employers supporting FE and HE providers offer crucial curriculum overviews which is needed for all learners. Without this, we are unable to prepare them for their future career and, simply put; they will not be industry ready. We value the support from employers who can be involved from a curriculum perspective, who offer projects, workplace experiences and more so we can provide robust, ready and industry savvy individuals. The Creative Sector businesses can inspire learners during their study through this engagement. We have found that this is especially vital for learners unable (or not looking) to go to university; or that want to stay local and contribute to their local economy. They can hear, experience and look to local employers for their next steps into industry.

If you’re a local business in the creative sector, now is the time to step forward and engage with emerging talent. There are countless opportunities to connect with learners and help shape their future careers. We’re calling on creative companies to work with us by offering guest lectures, work experience placements, project work or attending our career events. Your involvement can make all the difference, providing learners with invaluable industry insights and hands-on experience that will give them the edge they need to flourish post-education.

This November, Weston College is hosting its annual careers event, which will bring together over 1,000 FE and HE students. This is a fantastic opportunity for creative businesses to meet fresh, enthusiastic talent and discover how they can contribute to the growth of local industry. Whether you’re looking to exhibit, scout new recruits, or simply share your experiences, we encourage you to take part. The event will be held in Weston-super-Mare on the 19th of November.

Weston College is passionate about supporting learners who want to stay local and contribute to the creative economy in the region. With Bristol 30 minutes away by train, learners are keen to look at exploring careers on offer. By partnering with us, you’re not only supporting the career aspirations of young creatives but also fostering a robust local workforce that can fuel innovation in your own business. Our creative pathways provide a pipeline of skilled professionals ready to make their mark in graphic design, media production, games and animation, art, photography, theatre, and more.

We believe that by building strong connections between education and industry, we can create a thriving creative community in Weston-super-Mare and beyond. We are here to support our learners but we also support business and want to listen, act and implement skills needed.

If you’re a creative business eager to inspire and work with emerging talent, we’d love to hear from you. Whether you’re interested in delivering a guest lecture, offering work experience, or promoting career opportunities, there are many ways to get involved. Your support can open doors for our learners and help develop the future of the creative industries.

For businesses interested in exhibiting at our annual careers event or partnering with Weston College in any capacity, please email us at [email protected] to register your expression of interest. Our passion is to support learner and industry so please do get in touch.

Zest in Bath are a firm of local estate agents established in 2008, by Glen Perry, who runs it with his wife Beth. They have since achieved a Gold award at the British Property Awards, three years running, and been voted as Business of the Year by Best of Bath.

Zest were very interested from the outset in what we could achieve for them, especially in light of the results we’ve achieved for Bristol based letting agents, Hopewell.

It’s that time of year again when we turn our attention to BringYourOwnBold (BYOB). It’s our annual virtual summit for brand, marketing and creative folks that want to elevate your game with sessions designed to:

Our ethos was to create a summit people want, cluing you up on the latest shifts in your world – empowering you to build better brands and deliver more effective marketing.

When we talk about embracing your bold – it’s not the lazy definition of in your face, being daring or courageous. We’re inviting you to tap into your approachable confidence, your strength, and your unique vision. A bold that’s authentic to you and your brand.

Join us for 2 days of fresh perspectives and inspiration through expert sessions, panel discussions, and insights from people who love to think and do boldly.

It’s for everyone, but let’s be honest – we’ve got a soft spot for the B2B tech crowd. Our content clicks with brand, marketing and creative folks as we get the unique challenges you’re up against – BYOB is here to help. But our speakers are top-notch, and their insights will spark ideas no matter your industry. So if you’re curious, jump in—the water’s fine.

When it comes to building a professional, customisable, and easy-to-manage website for a client, WordPress stands out as one of the most popular and versatile platforms available.

Whether the website is for small businesses, corporate enterprises, or personal projects, WordPress provides a robust set of features that make it an excellent choice for creating our client websites.

WordPress is an open-source platform, meaning it’s free to use and constantly improved by a global community of developers. For clients, this translates into lower development costs and no expensive licensing fees. While the core platform is free, clients may choose to pay for premium themes, plugins, or hosting, which allows flexibility in budgeting.

Moreover, since WordPress is open-source, developers can build custom solutions without being restricted by proprietary software limitations.

If you are interested in finding out more about our services and what we offer please contact us today for a free quotation.

In today’s digital age, a compelling online presence is vital for businesses to thrive. Your website is often the first interaction potential customers have with your brand, and first impressions matter. When it comes to web design, choosing the right partner can make all the difference. eckhoMedia stands out as a premier choice for several reasons.

Choosing the right web design partner is crucial for your business’s online success. With our extensive expertise, commitment to customized solutions, and focus on user experience, eckhoMedia is the ideal choice for businesses looking to elevate their digital presence. From comprehensive services to competitive pricing and ongoing support, eckhoMedia is dedicated to helping you achieve your web design goals. Don’t settle for ordinary, choose eckhoMedia and transform your digital presence today. Get in contact with us today to start the discussion.

I have now completed my studies at Cardiff Metropolitan University! My final project involved creating a mixed media animation, laser cutting to create 3D models, and projection mapping.

All of this came together to create an immersive installation which will be open to the public at the Graduate Degree Show on the 7th of June, at Cardiff School of Art and Design. I warmly invite you to come along and see it for yourself – me and my course mates have been working very hard to produce our final outcomes and there’s a lot of amazing art and design to see! I am planning on moving to Bristol within the next month so I would love to meet and talk to other creatives in the area. I’ve included a link to my project trailer so you can get a glimpse of what is to come…

Find out more about the exhibition here: https://www.cardiffmet.ac.uk/artanddesign/Pages/CSAD-Summer-Show.aspx

In the dynamic world of experiential design, the integration of neuroscience represents a unique opportunity where science and creativity can combine to help elevate immersive experiences.

To dive deeper into this fascinating subject, we sat down with Katherine Templar Lewis from Kinda Studios, a women-led neuroaesthetic studio and lab using neuroscience to prove the power of art on human connection and wellbeing. Working with brands, experience designers, platforms and institutions, Kinda turns neuroscience into felt experiences to deepen their impact on a range of interconnected health measures.

With a wealth of expertise in crafting immersive environments that resonate with audiences, Katherine offers her insights into how experiential designers can harness the power of neuroscience to enhance their design practices.

Katherine, can you give us a quick overview of what exactly Neuroaesthetics is?

Sure, so neuroscience is the study of the nervous system, including the brain, spinal cord, and peripheral nerves, and how they influence behaviour and cognitive processes. It explores the intricate workings of the brain’s neurons and neural circuits to understand how information is processed, emotions are generated, and actions are coordinated.

Neuroaesthetics, is a new branch of neuroscience that our work centres in, which studies how different elements affect our environment, be it light, sound, art, nature itself, impacts our brain and body.

It delves into the aesthetic underpinnings of emotion, thought and behaviour, providing insights that can inform various fields, including design. At Kinda Studios, we see neuroscience as a valuable tool for understanding human perception and emotion, allowing us to create immersive experiences that resonate deeply with our audience.

Can you give examples of how Neuroaesthetics influences your design decisions?

Neuroaesthetics serves as a toolbox for us at Kinda Studios, providing valuable mechanisms that we can leverage to enhance our design decisions. While neuroscience doesn’t hold all the answers, it offers insights that allow us to tap into the power of creative difference. For instance, we utilise colours and sounds in design that have an affect on our nervous systems, either positive or negative. Understanding how they can evoke specific emotions and drive behavioural responses allows us greater intention in our designs

By harnessing the power of art and sensory experiences, we create immersive environments that stir emotions and engage visitors on a deeper level. This approach not only elevates the overall design but also enables us to create social impact through values like environmental stewardship through experiential storytelling. Neuroscience empowers us to create meaningful experiences that resonate with people’s feelings and drive positive behaviour change.

Its influence extends beyond sensory stimulation; it facilitates a deeper connection and understanding of our own selves within immersive experiences. By delving into our innate desire for coherence and connection, neuroscience enables us to craft experiences that resonate deeply with visitors. We recognise that while we experience spaces every day, often without conscious control, immersive experiences offer a unique opportunity to intentionally shape those encounters. We see ourselves as privileged to create spaces where visitors can transcend their everyday reality and be transported to other worlds, fostering a profound sense of connection and engagement with impacts that lingers long after the experience ends.

What advice would you give experiential designers wanting to incorporate neuroscience into their projects?

My advice would be to seize the opportunity to deepen your understanding and leverage this knowledge to elevate your creations. Fortunately, neuroaesthetics is now offering a wealth of resources to learn from and explore. In parallel, technological advancements are ushering in a new era where we can really harness and utilise scientific insights into experiences to deepen their impact. By leveraging this technology with neuroaesthetic knowledge and insights, you’ll be better equipped to deliver immersive experiences that resonate on a profound level.

Now more than ever is an appetite for transdisciplinary collaboration. The work we do is not just to translate but also to connect. Collaborating and exchanging ideas with both fellow designers and scientists can provide valuable perspectives and inspiration for your projects.

One resource that we often recommend is the book “Your Brain on Art: How the Arts Transform Us” by Ivy Ross and Susan Magsamen. In this book, Susan Magsamen delves into the fascinating intersection of neuroscience and art, exploring how artistic experiences can profoundly impact our brains and lives. It’s a captivating read that offers valuable insights into the power of creativity and its effects on the brain.

By immersing yourself in resources like this and actively engaging with the neuroaesthetics and studios like ours, you’ll be well-equipped to infuse your experiential designs with a deeper understanding of the human mind and emotion, ultimately creating more impactful and meaningful experiences for your audience.

What challenges have you faced using neuroscience within design? And how did you address these?

Incorporating neuroscience into design presents exciting opportunities for world-building and creating immersive experiences. However, we’ve encountered challenges when certain environments don’t align with neuroscience principles. For instance, hospitals and schools often prioritise functionality over emotional well-being, hindering our ability to create truly immersive experiences.

In hospitals, the focus on efficiency and sterile environments can be at odds with the nurturing and healing aspects that neuroscience suggests are beneficial. Similarly, schools face constraints due to limited space and the need to accommodate large numbers of people, making it difficult to implement neuroscience principles effectively.

External factors like noise pollution from motorways and heavy traffic pose challenges beyond our control. Despite these obstacles, we address them by adapting our designs to work within the constraints of the space. Neuroaesthetics research and studios like Kinda Studios are helping in transforming these spaces for greater positive impact.

We also have an in situ lab that uses neurophysiological equipment to test and explore the impact of different environments on our brain and body. The more that this work becomes a two way dialogue between science and art the further both fields can grow and the greater the positive impact we can create.

While challenges exist, they can help to fuel creativity and drive to find innovative ways to integrate neuroscience into design, even in less-than-ideal circumstances. By embracing these challenges, designers can continue to push the boundaries of immersive experiences and create meaningful connections with audiences.

What methods do you use to measure the impact of neuroscience within designs?

Yes, we use a variety of methods to measure the impact of neuroscience within our designs. This includes utilising advanced technologies such as brainwave monitoring (EEG), electrocardiography (ECG), and gamma wave analysis to gather quantitative data on neural and physiological responses to our experiences. Additionally, we rely on self-report measures to capture subjective feedback from participants, allowing us to understand their emotional and cognitive reactions.

What do you see as the future of neuroscience driven-design and how do you think it will affect the design/event industry?

The future of neuroscience and neuroaesthetic-driven design holds immense potential to revolutionise the design and event industry. As we continue to embrace science-informed design practices, we’ll see a shift towards creating experiences that are not only aesthetically pleasing but also deeply resonant on a cognitive and emotional level. Neuroscience insights will guide us in crafting environments that prioritise human well-being and connection, with an emphasis on integrating elements of nature to enhance mental and emotional health.

The Challenge

What We Did

The Results