Working with an SEO specialist can completely transform your company. You may forge a potent alliance that propels your online presence and boosts your exposure by fusing your understanding of the market with their expertise in search engine optimisation. Continue reading to learn more about how to manage this collaboration through effective communication, goal-setting, project management, and other techniques.

Understanding the Role of an SEO Expert in Your Business

Understanding the extent of an SEO consultant’s or expert’s obligations is crucial for maximising your partnership and getting the most out of your collaboration. You can anticipate an SEO specialist to handle the following tasks:

Build a Strong Foundation for SEO Success

To get the most out of your engagement with an SEO specialist, a solid base must be in place. You should collaborate to enhance a few SEO-related factors before implementing any new SEO methods. They consist of:

Establish Clear Communication Channels

Effective communication will always be the foundation of any successful cooperation. There are various things you can do while working with an SEO specialist from Core Web Vitals to develop and maintain open communication and promote future success:

Set Realistic Goals and Expectations

Setting up specific objectives from the beginning will guarantee that all sides are on the same page and pursuing the same aims. There are a few important factors to take into account before beginning to engage with an SEO expert for your business:

Provide Necessary Resources and Information

By ensuring that they have access to all the tools and data they require, you can help your SEO consultant or expert perform their task at its highest level. Offer these to them:

Embrace a Teamwork Mentality

Mutual trust and respect should be the foundation of any successful relationship between your business and an SEO consultant, expert, or agency. You may promote a culture of cooperation and collaborate more effectively in a number of ways, including:

Review and Adjust Your Strategy

Your SEO approach will stay current and efficient if it is often evaluated. Any reputable SEO consultant will inform you that SEO is dynamic and constantly evolving, so it is important to check in frequently to make sure the techniques you have in place are still effective for your company. Think about the following:

Stay Informed of SEO Trends

As was already mentioned, SEO is a field that is always changing. It’s critical to keep up with the most recent business trends and best practises in addition to updating your strategies. As it is their job to stay current on SEO, your SEO specialist will be able to share the most recent information with you. Here is where the effective communication discussed earlier will come in handy. You can also:

Invest in Long-Term Growth

Successful SEO usually involves a long-term commitment and strategy, which takes time. By performing the following, you may maximise the advantages of your collaboration with an SEO expert:

Leverage Your SEO Expert’s Network

Partnering with an SEO specialist can help you and your company gain access to new contacts and prospects within the sector. You may take advantage of your SEO expert’s network in a number of ways, including:

Optimise Your Content Strategy

For SEO to be successful, content is essential. In order to optimise your content strategy, work with your SEO professional by:

Be Adaptable and Embrace Change

Your collaboration with an SEO specialist should always be ready to evolve as circumstances change. By working with an SEO consultant or specialist, you can embrace change in a variety of ways, including:

Working together to develop the best SEO techniques can help you and an SEO specialist ensure that your website is not only optimised for search engines but also stays on the cutting edge of SEO.

Want to  learn more about SEO?  Check out the services Bristechtonic Bristol SEO Company have to offer

Each year P+S hosts the South West Design + Digital Student Awards.

The Design Awards were launched by Roger Proctor MBE, Founder and Chairman of Proctor + Stevenson, as part of an ongoing campaign to tackle the way institutions approach design education. Roger wanted to give students the opportunity to stretch their creative talents beyond academia. He recognised the need for hands-on industry experience and commercial briefs. But he also noticed a frustrating lack of creative recognition outside of London, which is why he chose to celebrate talent specifically in the South West of England.

For final-year university students, the SWDDS Awards offer unparalleled opportunities – industry exposure, advice from an expert panel of judges, and valuable creative connections.

Last year Jessica Stiddard, a graphic design student from the University of Gloucestershire, was one of our top 10 finalists with 24 Karat Coffee – a sustainable and ethically sourced coffee branding project.

Jess has gone on to become Junior Creative at Dyson. We sat down with Jess to find out what she’s been up to since the South West Design + Digital Student Awards 2022.

So, how did you find out about the South West Design + Digital Student Awards?

As part of our course, one module included submitting our work to a design award. Our lecturer presented a selection of opportunities to choose from, and she had mentioned the South West Design + Digital Student Awards.

I had also heard about a previous graphic design student from the University of Gloucestershire who had won the SWDDS Awards and the opportunities that followed for her.

What project did you enter, and what category did that fall under?

I entered my third-year brand identity and packaging project for an ethical coffee brand 24 Karat Coffee, which was on a mission to make coffee better. The brief was set by Bulletproof – a design agency in London.

I entered it into the Graphic Design category, and the fact there is no brief meant I was able to enter work I had already completed, which made it a lot easier for me to enter the Design Awards alongside my university deadlines.

Since entering the Design Awards, what have you been up to?

After the awards, I graduated with a First Class Honours and had a one-month apprenticeship with Bristol agency Outlaw, where I worked alongside Emma Proven, winner of the 2019 South West Design + Digital Student Awards.

“…I have now been working at Dyson in Malmesbury for 4 months and I’m loving every minute…”

I then went on to work at Dyson as a Junior Creative. I had been in contact with Chris Roberts, Creative Director at Dyson and judge at the SWDDS Awards, who offered me the role. I have now been working at Dyson in Malmesbury for 4 months and I’m loving every minute.

That’s fantastic! Knowing what you know now, do you have any advice for people thinking about entering the South West Design + Digital Student Awards themselves?

My advice to someone entering the awards would be: just throw yourself into every opportunity you’re given. It can lead to amazing opportunities and achievements! If I hadn’t entered the awards, I wouldn’t be where I am today. It has opened many doors for me, including my internship with Outlaw and my full-time role at Dyson.

“…if I hadn’t entered the awards, I wouldn’t be where I am today…”

What was your overall experience with the Design Awards like?

My experience at the awards was great. I had an interview where I had to present my project and my portfolio to a judging panel, which meant my work was seen by some utterly amazing judges. Even though it could have been a nerve-wracking experience, they made me feel so comfortable.

The ceremony was also great. I got the opportunity to meet other creative students who had entered their work, as well as industry professionals that Proctor + Stevenson had invited. They gave me good advice for my first steps into the creative industry.

The South West Design + Digital Student Awards is back for 2023

Think you could be one of this year’s finalists?

If Jessica’s experience has inspired you to enter, what are you waiting for?

If you’re a third-year university student in the South West of England, get your best projects in Graphic Design, Digital Design and Motion and AR (Augmented Reality) ready.

Whether it is a bold new app, a dynamic branding campaign, or an artistic animation, we want to see it.

Find out more and enter now.

Catherine Frankpitt has a 20+ year career working in PR and communications. In 2020, she decided to launch her own business. Strike Communications works with organisations that are doing something positive in the world, such as delivering education, creating cultural opportunities and supporting disadvantaged communities.

Catherine launched her business just a few weeks before the start of the first coronavirus pandemic lockdown. A year into her entrepreneurial venture, she joined Bristol Creative Industries.

She tells Dan Martin about starting a business during the pandemic, how it has grown and the benefits of being part of the BCI community.

How did you get started in PR?

“I started out at the Mail on Sunday’s You Magazine as a 21-year-old. They had regular features called ‘My Last Good Read’ and ‘My Last Good Buy’. I phoned up celebrities to interview them. I spoke to Lloyd Grossman, Carol Smillie, Ulrika Jonnson and others

“I had a media degree and didn’t know exactly what I wanted to do although I knew it was on the editorial side of things. At the magazine most of the stories were coming from press releases and the copy was just rewritten. I decided that I wanted to go into PR because they were the ones actually having the fun writing the stories and coming up with the ideas.”

Why did you decide to start your own business?

“While working at a big agency, the clients that I was really interested in were the likes of charities who had lean in house teams and were not able to maximise the opportunity to do bigger and better things, reach more people and get more funding etc because they hadn’t got the capacity and resources to do it. They need the support, but can’t afford the bigger agency fees. 

“I’m motivated by working on communications that I think people need to know about. I work on a lot of causes, charities and culture where the comms plays more of a role than just selling. It’s not just a transactional thing. It’s reaching people that benefit from knowing about it. 

“That’s why I decided to set up Strike Communications, to provide a full service agency offering but keep the costs leaner than a bigger agency.” 

You started Strike Communications just before the first pandemic lockdown. How was that?

“I was director of communications at UWE. There are some brilliant people doing great things at the university, but while managing a big team, I missed being hands-on. I like to get stuck in and ask ‘what’s the problem?’, ‘what are the objectives?’, ‘let’s get creative’. 

“I wanted to do my own thing so I went from running a department with 85 staff to running a business on my own during lockdown in my spare room!

“I’ve been a single parent with a single income for a while and I’ve always been careful with money. I took out a loan in advance of starting the business just in case something went wrong. That was the best decision I could have made. I very quickly needed it because I launched the business with two anchor clients but within a few weeks of lockdown, everybody went insular. 

“It was scary to start with because I didn’t qualify for any of the support that the government introduced. All of my network was in Bristol and that’s where I had planned the work to come from but I had to rethink the plan and widen my reach.

“Eight weeks or so into the first lockdown people started realising that they needed to communicate more than ever. A previous boss once said to me that in a crisis, the first thing to go is the comms and marketing and the first thing to come back is the comms and marketing. She was absolutely right. 

“Suddenly people were knocking on the door and saying they needed extra support. I worked with two London universities because their comms teams were so busy doing internal activities and keeping the students informed.  

“My networks changed almost overnight and I teamed up with people in the same situation. My experience during lockdown shaped the business in a way that I didn’t expect. We were working with organisations in Devon, Basingstoke and London which we probably wouldn’t have done without the pandemic and everyone being online.”

Strike Communications

Tell us about how the business has grown and why you think you have achieved success.

“There are now three of us full time and two associates who work with us regularly plus a few others we bring in as required.

“In March, we celebrated our third birthday and appointed Scott Fletcher as our new creative director.

“I got some advice from a business coach who said in year one, you do anything for anybody. Year two, you start working out the things that you don’t want to do. Year three, you work out who you are. That’s absolutely what I’ve found.

“In terms of reasons for success, I’ve got a really good network because I’ve worked with a lot of organisations and that has been really helpful. 

“Also, I very much operate on gut instinct and my idea for the sorts of organisations that I wanted to work with that I thought needed the help at a certain price point has proven to be true. Whether it’s dealing with COVID-19 or the cost of living crisis, there is always a need for support at a certain level and a certain price. While there are plenty of creative people in Bristol we have created our own niche. 

“I find it very hard to do anything other than be honest and transparent. I have strong values and the people that work with us, whether it’s staff or clients, buy into those values. People look at how we talk about ourselves and see that we’re authentic. There’s an appeal to that. There are certain organisations that we just wouldn’t work with because it wouldn’t be right for us. There are others that we really care about and want to help.” 

Why did you join Bristol Creative Industries and how has it benefitted the business?

“It’s important to be part of an organisation that is championing your sector, listening and supporting you. It’s also very useful for learning, networking and meeting people.

“I love the Friday morning Wake Up Call webinars with bite-sized advice. The members’ lunches have also been very helpful and I’ve made interesting connections. You can’t underestimate the importance of peer-to-peer support and solidarity, particularly for the founders of smaller businesses like mine. By talking to others, it makes it feel less overwhelming and less of a lonely place.  

“The Bristol Creative Industries jobs board has been really useful when recruiting.” 

Watching Wake Up Call webinars, attending free member lunches and unlimited job postings are some of the benefits of Bristol Creative Industries membership. Find out more

What’s your advice for being successful at PR and communications?

“You need to know what it is that you’re trying to achieve, who it is that’s going to help you get there, what they are going to be interested in hearing to help you get there and where you will find them. Your comms should frame around that. 

“People get really bogged down by saying things like ‘we need to be on TikTok’ and ‘we need to be on Twitter’ but they are being led by the activity. You should take a strategic approach and know what you are trying to achieve and how the comms can support you to get there. It’s about working out who your audiences, stakeholders or customers are and where they are, whether that’s online, the media they read or where you can physically find them.”

Fancy joining Catherine Frankpitt as a Bristol Creative Industries member? Benefit from industry expertise, training, leads, curated news, kudos and more. Sign up here.

We all know that the shorter working week has had proven success in other countries. 86% of Iceland’s workforce, for example, have either moved to a shorter working week or have the right to request shorter hours. So as Bristol tentatively dips its toe into the sea of change with a pilot scheme rolling out across businesses in the city, here we are five years into our four-day working week with some (hopefully) helpful reflections. 

Why did we do it?

Life is short and we want it to be excellent. Every bit of it. We’ve found that since allowing more space for our brains to process, stray, absorb and even rest (what a thought, we know) this has enabled better ideas to flow, calmer attitudes to influence the team and ultimately a higher level of productivity during the time spent at our desks. Don’t get us wrong, we believe in working hard to deliver excellent, refined work – the only difference is that we think it can be achieved successfully within four days. No extra hours, just four normal days.

How does it work for our clients? 

From a client’s perspective, you wouldn’t know any different. At the start of every project we create a timeline that our clients are happy with and that’s the timeline that we work to. Emails are answered from Monday to Thursday and we’re here to chat over the phone on any of those days too!

How does it work for the team? 

Every team member works the same four days which allows for collaboration and efficiency. What each team member does on Fridays is completely up to them. And then after a year of working for Studio Floc, all staff get paid the equivalent of a five-day working week for just four days. It’s our way of saying thank you for the hard work that everyone puts in.

A win-win

Excellence can be achieved in so many ways. For us, a four-day working week helps us accomplish this – and we don’t just mean in the workplace – but in every aspect of our lives. we would consider that a win-win. 

‬Driven by purpose‭, ‬we use creativity to enable the makers‭, ‬equip the innovators and empower the world-changers‭. ‬We specialise in branding‭, ‬print and digital design‭.‬

Have questions about our four-day working week? Looking for help with branding, print or digital design work? Let’s chat! Get in touch at [email protected]

The iconic free family event of the summer, Bristol Harbour Festival returns from 14th – 16th July 2023, with newly imagined entertainment zones, Circus Playground moving to College Green and an inclusive water programme that celebrates the city’s harbour.  

On Wednesday morning, organisers launched the return of the 2023 event with Mayor Marvin Rees and aspiring artists from Access Creative College. 

For the launch, 18-year-old singer-songwriter and multi-instrumentalist Madara Plusa performed Massive Attack’s Teardrop, accompanied by 17-year-old guitarist, Jack Isgrove.  

The performers were also joined by fellow students 21-year-old Shaye Stewart, a gospel musician, pianist, and producer currently studying Access’ Artist Development course, and 18-year-old DJ Fitz, a music producer and DJ studying Music Production.  

Attracting over 250,000 visitors to enjoy over one mile of entertainment, the festival will feature a huge range of local talent, world-class circus, music acts and on the water activity from cardboard boat races to high octane jetpack stunts.  

With five areas filled with music and entertainment, Bristol Harbour Festival fans can look forward to five performance platforms, bringing beats, boats and backflips to the summer extravaganza. Cirque Bijou will once again be bringing tricks and trapeze, children’s entertainment and pop-up performances at the Circus Playground which will now take pride of place at a brand-new city green space, College Green 

The Jelli Shack will take over Millenium Square, providing chill-out beach-bar vibes with an acoustic programme brought to you by the team at Jelli Records. Featuring an abundance of Bristol talent, the Jelli Shack will also have dodgems and refreshments, making this a ultimate spot to bask in the sunshine.  

The Amphitheatre will become a great spot to enjoy a bite from the Food Court with music from Access Creative College, Ujima Radio and BCFM Radio as it becomes Harbour View. The perfect place to promenade alongside moored vessels and look out onto the stunning setting of Bristol’s floating harbour. It’s time to pull up a picnic bench and soak up the summer vibes. 

On the Water entertainment will return to the Harbour Festival, bringing the water at the heart of our city to life with activities showcasing maritime magic from jet ski stunts to the iconic Pyrounaut showing off its skills.  

Bristol’s Georgian Queen Square will transform into the Music Quarter; curated by Harbour Festival programming legend, Tony Benjamin. This space will kick start the festival on Friday night and will also feature the brightest talent from Access Creative College alongside established acts. 

The festival has opened its annual Expression of Interest for those wanting to perform and get involved with the festival this year, hoping to attract the newest and coolest into the festival from all over corners of the city once again. With a large number of performers coming through the EOI form last year, applications are open to everyone and anyone looking to share their talent.  

Access Ceative College has been providing creative education in Bristol for more than 20 years, offering full-time vocational courses in music, events, games design, computing, Esports, graphic design, film, and photography. 

The college has a strong focus on diversity and inclusion, ensuring students, irrespective of background, successfully develop the knowledge, skills, and behaviours to thrive in the creative and sporting sectors.    

Achievement rates are above national benchmarks and progression to higher education from socially disadvantaged backgrounds are double the nation average.   

Bristol Harbour Festival’s new and reformed festival is brought to the city by Bristol City Council. The Circus Playground is supported and funded by the High Street Recovery Fund. 

To keep up to date with all Harbour Festival news and updates, follow them on Facebook, Instagram and Twitter or visit the website 

ENDS 

Do you know what “user experience” means? It’s a term that’s frequently used in the context of web design, and for many good reasons. A user’s first impression of your company can make or break their perception after they visit your website. The navigation of the website is another crucial component of the user experience. Learn more about the significance of navigation in web design and what to look for in a web design firm that prioritises strong navigation by reading on.

What does web design navigation entail?

The term “navigation” describes how a user navigates a website. It has buttons, menus, and links that users may utilise to access the site’s various pages and functions. The navigation of a website functions essentially as a map for users.

Why Is Proper Navigation So Critical?

As you will see in the reasons listed below, navigation should be given priority in web design:

1. Enhancing user experience

The user experience is important when it comes to web design, as was already established. A professional web development company is aware that effective navigation enables people to quickly access the information they are looking for on a website. If a user is unable to find what they need on your website quickly and easily, they are likely to leave the site and never return to it. On the other hand, users are more likely to interact with the website and perhaps even make a purchase when they encounter smart, user-friendly navigation.

2. Improve SEO

While selecting a web development agency in the UK, search engine optimisation (SEO), which is the process of optimising a website to rank higher in search engine results pages (SERPs), should always be given top consideration. Since search engines utilise it to scan and index the site’s pages, effective navigation is essential for SEO. The navigation of a website can make it difficult for search engines to comprehend the site’s structure when it is disorganised or unclear. The ranking of the website may suffer as a result.

3. Enhance Accessibility

Accessibility should be taken into account while creating websites. When a website provides clear navigation, people with disabilities—like those who use screen readers to navigate the site—will find it easier to use. Always work with a web design company that is aware of how well-organised and labelled websites are simpler for screen readers to traverse.

4. Decrease the Bounce Rate

The amount of visitors to your website that leave without interacting with it is referred to as the “bounce rate.” A high bounce rate frequently indicates that users are having problems accessing the website. Users can locate what they’re looking for more easily when the navigation is improved, which also boosts engagement and lowers the bounce rate.

5. Increase Conversion Rates

The basic objective of a website is to turn visitors into paying clients. By making it simpler for visitors to carry out desired actions, such filling out a contact form or finishing the checkout process, effective navigation can play a significant role in this.

A successful website must have effective navigation since it affects a number of variables, including user experience, accessibility, and SEO. It’s crucial to pick a web design company that prioritises and sets a high value on effective navigation.

Learn more about WeAgile, the leading UK app development agency.

 

 

Without an excellent website, your business simply cannot develop in the current digital era. It would be simple if all you required was a website, but what you actually need is a strong and effective online presence. Nonetheless, many business owners are still ignorant of this fact today. Some people still give little thought to whether a website’s claims about its goals, its vision, and the services it provides are accurate.

Fortunately, you are not one of them, and you have come looking for information and solutions. You are probably wondering why working with a skilled web development company is the best method to achieve the desired outcome, which is an excellent website.

We are available to you to discuss the advantages of working with a web design and development company like WeAgile when creating a new website or redesigning an existing one.

Let’s start by responding to some often asked queries:

What does a web design firm do?

A web development business with expertise may build a website from the ground up. Professional programmers and web designers at WeAgile have a wealth of experience creating digital goods (such as websites, applications, e-commerce sites, and software) for a variety of sectors. In order to find the best solution for you, web designers and web developers work together. They construct frameworks and databases, come up with innovative concepts, and decide on a language for both front-end and back-end development. The task of a web designer is to create the user interface or user experience. The team at WeAgile is skilled in many areas, including testing, deploying, and maintaining digital products.

Why can’t I simply pick a freelance web developer or web designer?

First off, WeAgile has a team of web developers, web designers, SEO specialists, project managers, testers, and more. As a single freelancer just cannot have all of this knowledge, you will undoubtedly receive a product that is subpar. Not because they are not professionals, but simply because it is difficult for one person to be an authority in so many different fields.

Second, even after the website is launched, the WeAgile team will be able to give you ongoing assistance and maintenance (indefinitely). Many people are unaware that even after the website is launched, it will need to be updated frequently for a variety of reasons. For example, if your website is built in WordPress, there are frequent updates to the platform and plugins; if you want your website to rank well on Google, Google regularly updates its algorithm; etc. You need to stay on top of all of this, and more often than not, a freelancer won’t be able to support you long-term due to other commitments.

Thirdly, clients will obtain the best level of service possible because a web development agency sets a great value on both its reputation and its long-term goals. Because you won’t be able to post a Google review or a Trustpilot rating for an independent freelancer, work is frequently finished a little sloppier and, most likely, no one will ever find out if your website is not functioning as intended. It is not even an exaggeration to say that we work with the best freelancers in the world. They are each true experts in their respective fields, but when it comes to web design and development, it takes a team (designers, developers, project managers, SEO experts, testers) to produce a top-notch outcome.

Fourth, your website will be delivered quickly and efficiently, and it will be a well-rounded final product because many professionals will have had input in the end product, often coming up with innovative ideas that will greatly benefit your company’s digital presence. This assumes nothing completely unforeseeable happens (like a significant change in the scope of work). For instance, if a freelancer you are working with experiences a personal setback (such as illness or a holiday), your project will be completely abandoned.

Let’s add another “layer of safety” for choosing a web design agency over a freelancer if the list above hasn’t already persuaded you. An agency is always a legitimate firm with owners, directors, insurance, etc. They won’t suddenly vanish one day or stop returning calls while the project is still in process.

Is it possible to create a website without a web development company’s assistance?

Certainly, there are platforms like Squarespace or Wix where you can try your best to build a straightforward and appealing website. No matter how much you know about designing and constructing websites, you will never be able to match the experience of a web development business.

Working with a web development company like WeAgile has a lot of benefits. Here is a succinct list of them:

We trust that we have clarified some of your concerns and dispelled any uncertainty you may have had over hiring a web design and development company. However, if you still have any questions about WeAgile, the leading UK Web Design and Development Company, don’t hesitate to contact us, and we’ll get back to you right away.

JonesMillbank, Bristol-based video production company, has successfully won a contract with University of Southampton to produce their flagship undergraduate campaign video.

The multi-channel campaign will launch ahead of the University’s 2024 recruitment campaign, bolstering and highlighting their existing reputation and global rankings.

JonesMillbank were invited to a competitive pitch for the opportunity, reflecting their growing experience, insight and reputation in the higher education sector. They join existing clients including the University’s of Bristol, Exeter, Winchester and Central Lancashire.

“We’ve worked in the education sector since day one and we absolutely love working with universities; the challenge of engaging and communicating with an ever-changing, dynamic audience is one our strategists and creatives relish” said Russell Jones, Director at JonesMillbank.

“University of Southampton chose us for our bold, creative and impactful concept, and we’re incredibly excited to be given the opportunity to bring it to life.”

University of Southampton is one of the world’s leading universities, placed in the top 100 universities globally in QS World rankings. They are also a founding member of the Russell Group, an organisation of 24 top UK universities committed to maintaining the highest research and teaching standards.

***

JonesMillbank are a full-service video production company.

They work in-house with a talented team of multi-disciplined creatives, telling authentic stories for a range of clients such as University of Bristol, IDLES, NHS England, The Royal Mint and Battersea.

jonesmillbank.com
01173706372
[email protected]

Bristol-based creative business collective Istoria Group has launched a competition to find a regional, women-owned Micro Business to support as part of its Incubator Hub programme, whereby Istoria Group houses and helps guide fledgling businesses during their initial period of development. The winner will be selected from applications received online, with the launch of the initiative timed to coincide with International Women’s Day 2023.

The lucky winning business will receive rent-free office space for up to four people for a 6-month period at Istoria Group’s Bristol Paintworks HQ, starting 1 June 2023, as well as a free website design and build, a brand critique/refresh and mentorship from the Group’s Chairwoman and Heads of Finance, Marketing and PR.

Lindie Kramers, Chief Marketing Officer for Istoria Group, commented: ‘As a women-owned SME, we’re actively seeking to support another female-founded business in our region. We want to be as inclusive as possible in our search for the right Micro Business and would particularly welcome applications from traditionally under-represented communities in business, whether by age, class or ethnicity, to help promote social mobility and counter current imbalances in opportunity and representation.’

To help target its search, Istoria Group is working with the support two established local organisations – Black South West Network (BSWN) and Babbasa – to help spread the word and make sure new of the competition offer reaches as diverse and inclusive an audience as possible in the region.

Sibusiso Tshabalala, Business Support Coordinator, Black South West Network, commented ‘If the Creative Industries were as socio-economically diverse as the wider economy, the sector could provide employment opportunities to an additional 263,200 working-class individuals. However, the lack of diversity in the industry remains a challenge. Fortunately, creative agencies like Istoria Group are working selflessly and consciously to diversify the industry. Initiatives like theirs are particularly crucial in areas like the South West, which lack representation in the creative sector. By supporting minority-led agencies, we can foster the growth of diverse creative content that is relevant and engaging to both the local community and beyond.’

Matt Rogers, Head of Development at Babbasa, added: ‘Many of the young people Babbasa supports are interested in entrepreneurship, and starting their own business is a key way for many young people to access an income that enables them to thrive. We’re pleased to support this fantastic opportunity.’

The winning applicant / business will be selected by a team of five judges:

Sam Rowe, CEO, Istoria Group
Lindie Kramers,
CMO, Istoria Group
Sibusiso Tshabalala,
Business Support Coordinator, BSWN
Matt Rogers, Head of Development, Babbasa
Cecilia Thirlway,
Senior Lecturer in Entrepreneurship,
Centre for Innovation and Entrepreneurship, University of Bristol

About The Incubator Hub:

The Incubator Hub idea arises out of Istoria Group’s dedication to start-up entrepreneurialism and business mentorship. The Incubator Hub was set up to house and help guide small businesses until they mature and, to date, Istoria Group has successfully helped to grow and ‘hatch’ two Incubator Hub companies: children’s book publishers i am a bookwormhttps://www.iamabookworm.co.uk/ and innovation platform Solverboard, which was purchased in Summer 22 by AIM-listed technology and innovation experts Sopheon (and now rebranded as ‘Acclaim Ideas’) – https://www.sopheon.com/products/acclaimideas

The focus on micro-businesses this time around was inspired by an article on the International Women’s Day’s 2022 website, which noted how often women have a particular gift for spotting opportunity-based gaps in the market for products and services, but how, through lack of capital – which is often generationally-available, gender-biased and slow to adapt to contemporary needs – women often start small, which makes micro-businesses a great area to focus on to aid and encourage new business growth.

Details of Offer:

Istoria Group is offering the competition-winning business free and self-contained office space on the mezzanine level of its Bristol Paintworks HQ for 1-4 people, with dedicated toilets and access to all shared office facilities, from a kitchen to bookable meeting rooms, as well as free electricity and WiFi, for a six-month period from 1 June – 30 November 2023.

Istoria Group is additionally offering mentorship and in-house creative services as follows:

How to Apply:

Applicants can be a business in any market and at any stage of early growth, as long as female-founded and based in Bristol or the South-West region.

The deadline for applications is midnight on Wednesday 19 April 2023 and the simple application form can be found at: www.istoriagroup.com/micro-business-competition-2023

Istoria Group, which last year became a B Corp, says applicants should ideally share at least some of its corporate values, which include the EPIC values (entrepreneurial, personable, intelligent and collaborative), as well as standing for the inclusive and ethical treatment of staff; innovation in business; a strong commitment to sustainability and creative re-use and a commitment to the local Bristol region and economy.

What is a Micro Business?

In the UK, a micro business is defined by Companies House as a business of 1-9 employees, with turnover of less than £632,000 and £316,000 or less on its balance sheet.

 

Creative Youth Network is redeveloping the old magistrates courts on Bridewell street in Bristol into a creative enterprise hub for creative organisations, individuals and diverse young talent.

With a range of office, meeting, incubator and co-working spaces available, interested parties are invited to show an interest in becoming tenants in this innovative, heritage space.

The Courts: Long-term tenants community

The Courts is set to open in late 2023/early 2024. It will be an enterprise hub, offering creative industries space and opportunity for development, networking and collaboration as well as professional office space.

There are a variety of offices available from as little as £26 per sq ft. Tenants also benefit from reception support, on-site catering and good quality spaces for hire.

Register your interest and outline your requirements using the form here.

The Courts: Co-worker community

Courtroom 2 on the ground floor of The Courts will be offered as co-working space for creative SMEs, individuals and freelancers who don’t require an office.

Desks will be £150 per month plus VAT** with an initial minimum contract of three months preferred.

Creative Youth Network would love to hear more about how this co-working space will be of benefit to you and what you might need. Register your interest using the form here.

** The rental charge has been set to ensure the space is affordable, but Creative Youth Network recognises that this may still be a barrier for some. Please get in touch if you’d like to talk about support. Email [email protected]

The Courts by Creative Youth Network