Find time to grow your own business, not just your clients’

Growing your business takes time.  But how can you enshrine regular, structured and productive time away from the relentless demands of your clients and the day-to-day running of your business?  Christophe Stourton and Chris Kenber suggest a Mastermind Group as the solution.

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Mastermind Group Taster

Coaches Christophe Stourton and Chris Kenber are running a Mastermind Taster meeting on 7th February 2019 from 08.00-12.00 in the Meeting Room at Bakesmiths’ Coffee Shop, Whiteladies Road, Bristol.  To book a place: go to https://www.eventbrite.co.uk/e/bristol-mastermind-group-taster-tickets-51377161473

For more information about the way the group works, contact:

Christophe Stourton: [email protected] Tel: 07703 209 223

Chris Kenber: [email protected] Tel: 07834 226 583

January is traditionally the busiest time of the year when it comes to looking for a new job and with the continued strength of the creative sector, there’s no reason for 2019 to be any different.  Why not get ahead and treat yourself to membership of Bristol Media?  If you’re a freelancer and you join before 5pm on Wednesday 9th January 2019 we will even give you 3 months FREE so you’ll get 15 months membership for the price of 12.

Creative companies regularly search our online directory and freelance database on SW Creative Jobs to find their next pair of hands for both freelance and permanent roles so give them a chance to find you with an online profile in our member directory.  Your online profile is just one of the many ways that Bristol Media can help you connect with creative employers across the region.  In addition we hold a variety of networking events and training workshops throughout the year to help inspire you and keep your knowledge and skills up-to-date.  And if your CV is looking a little tired and in need of a revamp we can point you in the direction of our recruitment partners who will be more than happy to advise and help get you that all-important interview.

Here’s what some of our freelance members have to say…

“As an independent creative, membership of Bristol Media is a ‘no-brainer’ for me. A valuable asset in terms of the events and support they facilitate, but also a number of clients have found me through the website directory” ~ Carys Tait

“Sometimes being a freelancer can feel a little isolating, Bristol Media does a great job at connecting creative freelancers in the city, it’s a great platform to meet like-minded people” ~ Mark Sharman

“A number of businesses have contacted me after finding my freelance profile through Bristol Media. Happily, most of them are now regular clients” ~ Sam Tarbuck

At just £40+VAT, freelance membership will make you part of one of the UK’s biggest creative networks and could potentially open up limitless opportunities.  It could be the best £40 you’ll spend this year!  If you’d like to take advantage of this offer just sign up online here and we’ll add on your additional 3 free months and email you confirmation.

Find out more about the many benefits of membership here.

Mastering The Value Conversation: Making Value-Based Pricing Real

We’re delighted that Blair Enns will be back in Bristol in January 2019 to deliver a one-day workshop.

About the Workshop

‘Mastering The Value Conversation: Making Value-Based Pricing Real’ is a one-day workshop designed to help creative professionals increase their prices and their impact on their clients’ businesses through a shift to value-based engagements and pricing. The hands-on, exercise-driven workshop combines pricing theory with facilitator Blair Enns’ Win Without Pitching approach to new business development to deliver a unique learning experience designed to lead to immediate pricing wins.

“You cannot be an effective pricer if you study pricing alone and eschew some of the complementary skills of selling and negotiating,” says Enns, author of Pricing Creativity: A Guide to Profit Beyond the Billable Hour. The barrier to pricing success in the creative professions, he says, is not knowledge but skill. “You can intake most of what you need to know about pricing in about 90 minutes,” says Enns. “Then you need to apply it firsthand and practice having the conversations.”

Pricing Knowledge + Selling Skills = Value-Based Pricing Success

This workshop is relevant to any creative or marketing firm professional with P&L responsibility or the authority to set or negotiate price.

You will learn:

What better way to kick off 2019 than by mastering the value conversation within the first couple of weeks of the year!

This workshop will take place on Tuesday 15th January in the beautiful new offices of one of our Approved Legal Suppliers, Foot Anstey, 2 Glass Wharf, Bristol BS2 0FR and is priced at £595+VAT for Bristol Media members and £795+VAT for non-members.  Email [email protected] to book your place.  A 50% deposit will be taken at the time of booking with the balance payable by 8th January 2019.  

About Blair Enns

Blair Enns is on a mission to change the way creative services are bought and sold the world over. He is the founder and CEO of Win Without Pitching, the sales training and coaching organisation for creative professionals, and the author of two books on selling and pricing for creative professionals. He is the cohost, along with David C. Baker, of 2Bobs, the podcast on creative entrepreneurship.

Blair lives in Kaslo, British Columbia, Canada and lectures throughout the world. He has spoken to dozens of conferences and organisations on five continents.

winwithoutpitching.com | pricingcreativity.com | 2bobs.com

The results of this year’s Our City short film competition have been revealed this week.

The winners are :

Michael Doran for ‘BRISTOL : Create Here’

and

Patch de Salis for ‘BeBristol’

Michael and Patch will share the £1000 prize donated by local companies – Aardman Animations, Doghouse Post Production, Drummer TV, Films@59 and Icon Films.

The judges were also impressed by :

‘Bounty on the Bear’ by Peter Shepherd

‘A Bristol Ballad’ by Alice Smith

‘Baking Bristol’ by Charlotte Blondel

‘Women’s Night’ by James Mackay

‘Movement & Light’ by Kaasam Aziz

All 7 film-makers will be offered the chance to develop their production skills, storytelling and networks by working up ideas with the companies in the New Year.

A speciial mention goes to Creative Youth Network for ‘A Youthful City’– the only under-16 entry.

The participants have all been contacted by the Mayor and the presentation ceremony will be held on 9th January at City Hall followed by a screening of all the 7 films in the preview cinema at Aardman Animations.

As holiday season draws to a close, brand technology agency, Great State announces results of its Summer holiday consumer survey

London, 3rd December 2018: Over half (52%) of UK holidaymakers do not consistently book with the same providers according to new research from brand technology agency, Great State.

In total over 1000 UK consumers* were surveyed, to explore their attitudes and behaviours in relation to leisure travel and travel brands. The research was commissioned to uncover how the UK’s holiday makers are booking holidays now, their habits and what this means for travel brands in a competitive marketplace.

This lack of loyalty is most evident amongst those in higher income brackets, with almost three quarters of those earning over £65,000 saying they never book with the same provider consistently. When it comes to age, consumers aged 55+ are least trusting of any one provider to provide an end-to-end experience, with 15% saying they wouldn’t trust any provider compared to a 9% average.

Attitudes vary greatly according to geography. Consumers in Wales appear to be the most fickle with over two thirds (66%) saying they never book with the same provider. Meanwhile, those consumers in the North East were found to be the most loyal, as 25% said they always book with the same providers.

A strong correlation was found between brands trusted to deliver end-to-end experiences and those who have achieved the most customer loyalty. The most trusted brands were listed as Thomas Cook, TUI, Booking.com and Expedia; the exact same four brands that also came out as commanding the most loyalty amongst customers.

Compounding the trust and loyalty issue are traveller frustrations. The top three cited by respondents are delays and cancellations, queues and congestion, and unexpected or hidden extra costs (53%, 36% and 35% respectively). These grievances are far more significant than just indicating disgruntled travellers. They result in a lack of loyalty and trust, and go some way to explaining why brands that rely on hidden ancillary add-ons to boost their bottom line don’t feature in the list of those most trusted by consumers.

Additionally, when examined alongside the fact that most commonly expected digital feature of travel brands, is live information – 53% of consumers said this – it’s clear that customers want more timely information to help make more informed decisions about their journey, particularly when problems arise.

Matt Boffey, co-founder and director of consulting at Great State said: “It’s clear from our research that holidaymakers are more demanding than ever. And given how many things still go wrong when people are travelling – like delays, lost baggage and missed connections – that means it’s all too easy to disappoint consumers and lose them to an ever-expanding set of rivals. In this context, brands’ first priority must be to develop a great end-to-end customer experience, where common pain points are anticipated, and potential disappointment is transformed into delight. It’s the only path to winning a greater share of consumer attention, data and spend.”

Other findings include:

–  Location is the most common first consideration when it comes to booking a holiday (43%), followed by cost (31%), for all income groups

– Some 1 in 3 consumers visit a comparison website first when booking; 1 in 3 first visit a travel agent brand; and the other 1 in 3 either go to an airline or accommodation site first

–  Women are almost twice as likely to use online aggregator (Kayak/Skyscanner) as men

– Over a third (33%) of consumers expect to use a digital service from a travel company in the research and planning stage of the holiday process

– 13% of people wouldn’t expect to use a digital service from a travel company at all

International user centered innovation and product development consultancy, Kinneir Dufort, have rebranded as ‘KD’. 

Alongside new logo and typeface, the Bristol based consultancy has developed a brand new website.

KD’s CEO, Merle Hall, adds:

“Following our 40th anniversary last year, we wanted to create an identity that embodied us as a business moving forward; strong, confident and single-minded.

In a nod to our heritage we have adopted the New Rail font, a derivative of Transport, created by Margaret Calvert and Jock Kinneir, the father or our founder Ross Kinneir. This, in parallel with the clean minimalist lines of the newly shortened KD icon, (concepted and crafted by Nick Hand, founder of the Letterpress Collective), delivers a bold and self-assured feel which we believe encapsulates the personality of our team.”

KD works globally with clients such as Unilever, Roche, BT, AstraZeneca and Raspberry Pi, offering expertise across insight and innovation, product design and development, engineering and human factors.

Find out more at KD’s new website here: www.kinneirdufort.com

Bristol based communications agency Wonderland has collaborated with letterpress design god Anthony Burrill to produce a limited edition set of prints in time for the festive season, with 100% of proceeds going to Kindly Collective, a charity set up by Wonderland’s founder Alison.

Kindly’s mission is to help create a kinder world. The charity funds and supports grassroots projects with huge hearts, but little voices, focusing on three areas: women, kids, and creatures.

The Wonderland X Anthony Burrill collaboration – done in his signature bold letterpress style – aims to encourage a wave of kindness to sweep across the country, both in its message and its fundraising.

Anthony says: “There’s always room for people to be kinder to each other in the world. I hope this print helps people recognise the power of kindness, while raising money for Kindly and all the incredible grassroots charitable projects it supports.”

Wonderland founder Alison says: “We’re massive fans of Anthony’s work so we’re humbled and beyond happy to be collaborating with him on this piece – and supporting Kindly in the process. We hope that the print serves a beautiful reminder that it’s cool to be kind to your fellow humans and creatures, and it also makes the perfect present for people who want to do some good with their giving this Christmas.”

The Wonderland X Anthony Burrill prints cost £100 + P&P (UK only) and are available from www.wonderlandcomms.com/shop

Only 200 are available in total. And when they’re gone, they’re gone.

All profits raised from the partnership will go to fund grassroots projects via The Kindly Collective, helping vulnerable women, kinds and creatures across the globe. For more information please go to www.kindlycollective.co

#LIVEKINDLY

#WONDERLANDXAB

Hi, I’m Izzy Bryant. I’m the newest member of the Bristol Media team and over the next 12 months I’m going to be supporting Bristol Media’s events programme and member news through my apprenticeship.

I’m looking forward to meeting Bristol Media members, learning about the creative industries and developing my skills across social media and content production.

Hope to see you at an event soon.

About Izzy’s Role 

Joining as a Junior Content Producer Apprentice, Izzy will be working with Alli, Lynda, Chris and the Board to develop her skills and take the first step of her career working within the creative industries sector.

Part of a year-long apprenticeship programme that Bristol Media has committed to, Izzy will also be spending one day a week studying through Cirencester College’s Bristol training site. Cirencester College is the training provider behind the Junior Content Producer apprenticeship and already runs successful apprenticeship schemes with a number of Bristol Media members. Izzy will also be based at the offices of Bristol Media member AMBITIOUS, a move that means she can benefit from the support of an extended team.

Prior to her appointment, Izzy studied creative media and technology at SGS, where she gained practical experience video and photo editing. And, she has already started to build up a portfolio of short films, creating a promotional video for a client early this year.

Chris Thurling, Chair, Bristol Media, said: “Bristol Media’s primary mission is to put our region on the map as a world-leading hub for creativity and innovation. With Izzy on board we have new skills and a fresh perspective that will help in our efforts to tell our stories and reach audiences across the UK and internationally. I’m delighted to welcome Izzy to the team and look forward to introducing her to our members over the coming months.”

The IPABristol Media and Babbasa were pleased to announce the winner of this year’s Ben Martin Apprentice Award (BMAA) at yesterday’s keynote event. Amongst a high calibre of entries, Marissa Lewis-Peart was unanimously chosen for her energy, passion, creativity and entrepreneurial spirit.

As part of the competition, Marissa will join Bristol Media and a team of agency professionals at the world’s largest interactive festival, SXSW in Austin, Texas for five days in March. On her return, she will be mentored by several agencies involved in this initiative, who will support her ideas and create opportunities for her in the South West.

Thank you to McCann BristolArmadilloBray Leino CXMentor DigitalWonderlandRagdollAgencyUKTrue DigitalTallt VenturesMr B & FriendsGreat StatesaintnicksSixHaloTaxi StudioZone and Tiny Giant. With so many agencies on board, we are looking to provide work experience and opportunities for the runner-up candidates too.

Andy Reid, Managing Director of McCann Bristol and IPA Chairman for England and Wales commented: “The IPA is delighted to be supporting this award, which engages with and supports our future industry stars. Marissa really shone through in her submission, and this accolade is thoroughly well deserved. It’s great to see so many agencies getting behind this initiative to support her, as she takes her first steps into the creative industry.”

“It’s an honour to have the opportunity of the SXSW apprenticeship. It’s an amazing kick start to my career and I can’t wait to get involved with everything.” Marissa Lewis-Peart, 2018 BMAA winner.

Urfan Ali, Babbasa Advisory Board member commented: “The competition exemplifies Babbasa’s mission to improve social mobility outcomes in Bristol and the SW and to support young people from diverse communities with their professional ambitions. We are very pleased and excited for what comes next for Marissa and I am sure this will inspire many other young people to consider a career in the creative industry.”

#BMAA2018, #SXSW, #diversity

Have you ever suffered from creative block? Or wished you could come up with better ideas? Do you feel frustrated with the lack of effective innovation in your business, or wondered why your staff come up with the same predictable ideas again and again? If the answer to any of these questions is “Yes!”, then this session is for you!

Dave Birss is the best-selling author of “How to Get to Great Ideas”, a highly practical handbook that offers a brilliant new system for conceiving original and valuable ideas. Combining a practical research-based system with fascinating insights and inspiring and humorous writing, the book also includes the problem-solving system RIGHT Thinking. This is a tool which enables a more effective way to generate more effective ideas, and is one that anyone can use to transform themselves or their business.

In this session, Dave will share his brilliant insights on applied thinking and demystifying creativity, explaining his RIGHT Thinking methodology, as well as the frameworks and practical exercises that he uses to help accelerate innovation and idea generation for organisations worldwide.

This dynamic talk from Dave will be packed full of pragmatic advice and tangible techniques, all of which are immediately applicable and inspire people to take action.  Join us for this event and experience first-hand Dave’s mission to destroy the mystique around the creative process and unlock as many people and organisations as possible to come up with better ideas; empowering you to harness your untapped and innate creative abilities.

Also at this event, we’ll be revealing the winner of the Ben Martin Apprentice Award in association with Babassa and supported by Bristol Media and the IPA.  The lucky winner will accompany the Bristol Media delegation to SXSW in Austin, Texas next March.

This Vision Keynote will take place on Tuesday 27th November in the riverside office of one of our approved legal suppliers, Foot Anstey, 2 Glass Wharf, Bristol BS2 0FR from 1230-1430.  Tickets are priced at £40+VAT for members and £65+VAT for non-members which includes a buffet lunch and your very own copy of Dave’s book ‘How to Get to Great Ideas’.  Booking is via Eventbrite.