Listen

We were approached by Somerset County Cricket Club to produce an engaging video piece to mark the launch of the new up-and-coming season for the club.

Create

Having previously worked with the cricket club on capturing the launch of its new kit design, we had a fantastic catalogue of footage to work with for the new season piece, including that of the club’s key players.

After understanding what Somerset County Cricket Club was trying to achieve with the new launch video, we began concept and campaign planning as a team.  Our concept was signed off and we worked on an extensive edit, including the skilful use of After Effects to create the standout neon elements of the club’s branding.

Deliver

The client was very impressed with what was produced and felt it was in line with the message and their campaign. The video was published across their key marketing channels to build excitement amongst fans ahead of the new cricket season.

Services Used: Video

About JMP

Creative campaigns, powered by content with purpose.