KERSLAKE DESIGN Freelance Member

Branding that engages. Design that captivates. Websites that sell.

Member Bio

Hi, I’m Martin, a graphic designer who has helped small businesses and large organisations solve their design needs over the last thirty years. So if you would like a chat about how I can help you, please get in touch.

I would describe myself as a sort of Iggy Pop of design but without hair. A person who has been in the industry for a long time but is still full of ideas is culturally open and politically engaged.

My career fits into three parts; before and after the internet, and after London.

Before the internet existed, I designed CD covers and created publicity for EMI Classics. In addition, I created complete branding for major exhibitions at The Hayward Gallery and music festivals at the South Bank Centre and designed covers for Penguin Books.

After the internet, I ran a web design and development company with friends in the heart of London for fourteen years. I designed identities and websites for small to medium-sized companies that needed a simple brochure site, all the way through to full e-commerce and multi-functional sites for BP, The Economist, Asset value investors, and high-end fashion outlets.

After London, I worked in Bangalore, India, for six months, primarily on two projects. First, I helped Textmercato, a written content provider for multi-nationals, design their back-end that organised the user’s workflow and detailed structured information in a user-friendly way.

Second, I created over thirty complicated infographics that helped fitness instructors understand the human body and how it works for a company called Cult.fit. This fitness company has centres in all major cities in India.

Now I’m based in the lovely city of Bristol, bringing my unique style of design to a broad range of clients across both print and digital platforms.

I have recently worked with:

Frankwater, a charity that promotes clean water in India and Nepal, with various social media appeals—designed and built two exciting micro-sites for the charity, Deki.

Designed and built the website for an award-winning bakery on Gloucester Road. The project also involved two days of art direction for the photoshoot of the bakery.

Produced a welcome pack for a highly respected infant school in the Bristol area.

Designed all printed marketing for The International Macrobiotic School.

I have also worked on the brand brief for an internationally renowned Pyrotechnician and educator. The resulting understanding of the values and essence of the company was invaluable in developing a successful brand identity.