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The workplace trends you need to know to attract and engage the next generation of your workforce

BCI Talk

11th Sep 2025

12:30pm

-

2pm

RWK Goodman, One Castlepark Tower Hill, 63 Tower Hill, Bristol, BS2 0JA

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>by Bristol Creative Industries

The creative industries are facing a rapidly shifting employment landscape driven by technological innovation and evolving generational expectations. Businesses that adapt to these changes will thrive; those that don’t risk falling behind.

Join us on 11th September for a dynamic and thought-provoking session on how shifting societal norms and AI are remoulding work environments and workflows. Tailored specifically for professionals across creative disciplines, this session will unpack the latest workplace trends, explore how AI is reshaping roles and processes and offer concrete strategies to stay ahead.

What you will learn:

  • Creative-focused future trends: Discover how AI is transforming creative team dynamics, project workflows, and industry-wide expectations.
  • Generational insight & opportunities: Understand how emerging generational traits intersect with AI-driven shifts and learn how to harness this synergy.
  • Practical first steps: Gain five actionable strategies creatives can take now to attract, engage, and develop talent in an AI-enhanced creative environment.

You’ll also get to hear from Marissa Lewis Peart (Senior UX Designer at Tesco) and Katie Green (Western Training Provider Network) in an exciting fire-side chat, where we will be exploring driving ambition and progression, from an employee and national business perspective.

Who is this event for?

This event is specifically for creative industry managers, agency leads, team leaders, and anyone helping chart the future of creative work. Whether you’re overseeing designers, writers, strategists, or broader creative teams, you’ll find invaluable insight to inform your leadership in the age of AI.

About Alice Macleod

A specialist in human behaviour and social science. Alice researches and advises on shifting societal norms shaping the future of work, employment, and consumer behaviour. Alice support governments and organisations to understand generational change, workforce trends, and the social impact of innovation. As a writer, keynote speaker, and training author, she translates complex insight into practical strategies that influence policy, business, and culture.

Tickets

> BCI member tickets are priced at £30 +VAT.

> Non-member tickets are £45 +VAT.

This talk will be held at RWK Goodman. Join us from 12.30pm for tea, coffee and cake.

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About Bristol Creative Industries

Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone. 

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