I’ve lost count of the number of times I’ve been told TV is dead. Usually by someone holding a phone, mid-scroll, during an ad break. Definitely my kids.

So here’s a confession (and a slightly smug one): TV is still doing the heavy lifting. Thinkbox and Ebiquity’s Profit Ability 2 study found TV delivers 54.7% of advertising-generated profit over a two-year payback, from 43.6% of the investment. That’s not a medium clinging on. That’s a medium overdelivering.

Which is exactly what we want to talk about at Brazen, with the wonderful BCI and Pimento groups.

Three good things, one room

Mostly Media is teaming up with Bristol Creative Industries and Pimento to host a 6pm Club at The Granary during the techspark Brazen week.

If you’ve not been to a 6pm Club, it’s networking without the lanyard dread: a drink, good people and a conversation worth staying for.

BCI brings the breadth of Bristol’s brilliant creative community. Pimento (the UK’s largest independent marketing network, and yes, we’re proud 5-star members) brings more than 170 agencies who know that people do deals with people. We bring the media planning and smugness (sometimes, often just happiness). Think of it as a decent festival line up: headliners, local heroes and a proper bar.

Creative, meet scale

Bristol is stuffed with creative talent. What we see time and again is brilliant work that never gets the audience it deserves. Creativity builds the brand. Paid media scales it. Get the two talking early, plan for growth rather than just reach, and things start to move.

That’s the conversation we want on the night: how creative businesses, and the brands they work with, can use paid media (TV very much included) to grow properly. Real plans, real budgets, real questions. As any band will tell you, the songs matter, but so does the room.

The details

• What: The 6pm Club with Mostly Media, BCI and Pimento
• Where: The Granary, Bristol
• When: Brazen week (9 to 13 November), Weds 11th November – 6pm to 8pm
• Book: https://6pm-club-registration.pimento.co.uk/Bristol-November-2026/

Come for the TV chat. Stay for the people. Leave with a plan (and possibly a pint).

See you there.

Alex Pilkington, Director of Growth, Mostly Media

About Mostly Media

Welcome to Mostly Media, a proudly Independent, award winning, UK Top 20 Media Independent. Since '94 we have partnered with start up's, challengers and established brands to maximise the return on their media investment.