News

It’s probably not your marketing: five hidden reasons businesses stall

Talk

3rd Nov 2026

18:00

-

20:30

Gather Round | Brunswick Square | Bristol Saint Paul's, England

Spending more on marketing, but not winning more customers? The real problem might be hidden elsewhere in your business.

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You’ve tried the obvious. More ads, different messages, a new brand. But you’re either not growing fast enough or you’ve completely stalled. Maybe it is your marketing. But that’s an assumption. What’s really holding you back could be lurking elsewhere in the business.

In this talk, Lewis Dowling, Managing Director from Avapond, explains five less-obvious reasons businesses struggle to attract customers. And what you can do to fix each one.

What you’ll hear

  • The biases that send you down the wrong path
  • Why a pyjama factory needed to listen to its employees
  • How a single field on a form cost a company millions

What you’ll leave with

  • The five hidden reasons and how to spot them in your business
  • The research behind each one
  • Practical fixes you can start using tomorrow

Who’s it for?

  • Founders ready to start growing seriously
  • Owners of businesses that have stalled (and can’t work out why)
  • Teams spending more and more on marketing, but getting less back
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