Wake Up Call: How to cut through the noise and make sense of meaningful data
BCI Webinar
When everything is driven by data and analytics, the most important question to ask is: which numbers actually matter?
From SEO and AI Search to reach, CRMS, engagement, impressions and market share, businesses are flooded with data points and benchmarks. But how much of it is actually helpful?
The true skill in analytics is knowing how to interpret and act on the right data – rather than getting lost in a sea of unnecessary metrics that don’t drive any strategic quality.
In this webinar, Joe Wright will explore different ways to find and interrogate data beyond mere vanity metrics. Looking at how the changing online landscape is forcing businesses to find meaningful insights in uncharted territory.
Bristol Creative Industries members can register here
This webinar is exclusively for BCI members. It’s one of many benefits you get by joining the community. Not a BCI member? Read more about the benefits and join here.
This webinar is perfect for business leaders, founders and marketing and comms professionals – or anyone responsible for driving brand, reputation and commercial results – who are seeking to gain a better understanding of their unique data landscape.
Joe is Director of Strategy & Insights at AMBITIOUS, a leading strategic communications agency based in Bristol, where he manages the digital offer. Joe specialises in digital insights gathering, having worked with brands such as HSBC, BP and the Mars Group. He started his career in online reputation management and is an expert in the emerging world of GEO.
> See AMBITIOUS’ BCI profile here
> Connect with Joe on LinkedIn
The online sessions take place every other Friday morning from 8.30-9am, and allow BCI members to share their knowledge with fellow members.
The webinars are a 15/20 minute presentation followed by a 10/15 minute Q&A. The sessions are a mix of expert tips and case studies – the perfect opportunity to learn something new before the week is out.
The webinars are exclusively for BCI members. They are one of many benefits you get by joining the community. Not a BCI member? Read more about the benefits and join here.
Please get in touch with Dan if you’re a BCI member and you’re interested in presenting on a future webinar.
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Bristol Creative Industries is the membership network that supports the region's creative sector to learn, grow and connect, driven by the common belief that we can achieve more collectively than alone.
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