TikTok: The New Search Engine Tool for Gen Z?

Search: “Best Place to Eat in London” Scroll the FYP (For You Page) of any Gen Z TikTok account and you’ll find an infinite amount of personalised content, from product reviews, dating advice, adverts for multi-pack toilet rolls, and a twenty-something woman inviting us to ‘GRWM’ (Get Ready With Me) for a day in London. … Continue reading TikTok: The New Search Engine Tool for Gen Z?