Job Description
A specialist Food and Drink Marketing Agency, based in Bristol, PLPR has been delivering tasty results for clients for over 20 years.
Rooted in PR working across both trade and consumer titles, our service offering has developed to include content creation, influencer marketing, event management, brand partnerships and digital marketing.
PLPR is part of Nice Group, a B Corp of marketing agencies, based in the south west, with international reach. This role sits within PLPR, is responsible for a small team of Account Execs and Account Managers, and reports into PLPR’s Managing Director.
As an Account Director at PLPR, you will play a pivotal role in managing and developing client relationships, overseeing the creation and execution of strategic communication plans, and leading a team of PR professionals. You will be responsible for ensuring the delivery of exceptional PR and marketing services that meet and exceed client expectations while driving business growth for the agency. Your expertise in marketing and communications, client management, and strategic thinking will be critical to your success in this role.
Required skills
As an Account Director you will be:
● Confident in making decisions and trusting your instincts.
● Keen to lead and mentor a team of marketing professionals, using strong leadership skills and experience of previous team management.
● Willing to take charge of client accounts, confident to lead client meetings and keen to visit client businesses – PLPR has clients in Scotland, Norfolk, Kent and the EU.
● Experience in devising campaign strategies and overseeing implementation.
● Eager to get involved in new business initiatives to grow the agency’s client portfolio.
● Available to work in our Bristol office at least 4 days a week, with the opportunity to work flexibly and remotely as required.
The successful candidate will have:
● Level 7 qualification or equivalent in Public Relations, Communications, Journalism, Marketing, or a related field.
● Minimum of 5 years of experience in public relations, with a focus on account management and client relations, and ideally 2 years of experience working in a similar role in a previous agency.
● Proven track record of successfully managing high-profile accounts and delivering measurable results.
● Ability to work with confidential information sensibly and with sensitivity.
● A proven history of successful campaign delivery, client account management, budgeting and invoicing.
● Excellent written and verbal communication skills, with the ability to craft compelling narratives.
● Confident decision-making and a keen eye for detail.
● In-depth knowledge of media relations, digital PR, social media and influencers, and industry best practices.
● Strong analytical skills, with the ability to interpret data and provide actionable insights.
● Ability to work in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.
● A sound grasp of core Microsoft software.
● Willingness to get involved from strategic direction to implementation of campaign tasks. Experience in crisis communications is highly desirable.
Additionally, ideally candidates will also have:
● A keen interest in food and drink
● A proven history of working on food and drink accounts or on FMCG brands and/or consumer lifestyle projects.
● A love and knowledge of food media.
● An interest in social media, following and engaging with food writers, chefs, restaurateurs, retailers, suppliers, producers and influencers.
Benefits
A key role leading a team of talented professionals dedicated to providing the best service in and around the wonderful world of food and drink.
● Full-time position with occasional work required outside of standard hours to complete specific tasks, i.e. attending a press trip.
● Office-based role in Bristol with frequent occasions for travel as required by client needs. Flexible working arrangements available on request.
● Competitive salary, c. £42k, dependent on experience.
● Pension.
● An extra day off for your birthday in addition to your annual leave allowance.
● Performance-based bonuses, at the Managing Director’s discretion.